We suggest a simple method to elicit individual preferences for algorithms. By altering the monetary incentives for ceding control to the algorithm, the menu-based approach allows for measuring, in particular, the degree of algorithm aversion. Using an experiment, we elicit preferences for...

In the past, many marketers did not pay much attention to AI, even though it has been used to address target groups, for product recommendations and optimise campaigns. However, since ChatGPT's introduction by OpenAI in November 2022, there's been a surge in interest in generative AI across the...

Unter dem Schlagwort „Künstliche Intelligenz“ werden weitreichende Veränderungen in der Arbeitswelt verhandelt. Es stellen sich Fragen nach der veränderten Rolle von Menschen in Arbeitsprozessen sowie ihrer Entscheidungsfreiheit über Arbeitsinhalte und -bedingungen. Dieses Buch geht...