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Search: subject:"Segmentation Analysis"
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Konsumentenverhalten
9
Segmentation analysis
9
Consumer behaviour
8
segmentation analysis
7
Market segmentation
6
Marktsegmentierung
5
Target group
5
Zielgruppe
5
Cluster analysis
3
Clusteranalyse
3
Online retailing
3
Online-Handel
3
factor analysis
3
Coronavirus
2
Customer satisfaction
2
Data Mining
2
Data mining
2
E-commerce
2
Electronic Commerce
2
Epidemic
2
Epidemie
2
Fundraising
2
Holiday behaviour
2
Kundenzufriedenheit
2
Marketing management
2
Marketing strategy
2
Marketingmanagement
2
Mobile Anwendung
2
Mobile application
2
Mobile communications
2
Mobilkommunikation
2
Resource-advantage theory
2
Strategic segmentation
2
Tourism
2
Tourismus
2
Typology
2
Urlaubsverhalten
2
choice experiments
2
genetically modified foods
2
labelling
2
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Online availability
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Undetermined
13
Free
3
Type of publication
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Article
16
Book / Working Paper
3
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Article in journal
11
Aufsatz in Zeitschrift
11
Aufsatz im Buch
1
Book section
1
Working Paper
1
conceptual-paper
1
research-article
1
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Language
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English
15
Undetermined
3
Spanish
1
Author
All
Campbell, Stacy M.
2
Durango-Cohen, Elizabeth J.
2
Kontoleon, Andreas
2
Marshall, Greg W.
2
Thoeni, Andrew T.
2
Yabe, Mitsuyasu
2
Alarcón-del-Amo, María-del-Carmen
1
Bao, Jingyuan
1
Bielsa, M. Mercedes Claramunt
1
Bonn, Mark Andrew
1
Burns, Michael
1
Cho, Meehee
1
Conoci, Roberta
1
Coşkun, Ayşen
1
Del Chiappa, Giacomo
1
Dobbelstein, Thomas
1
Durango-Cohen, Pablo L.
1
Filimonau, Viachaslau
1
Frenzel Baudisch, Alexander
1
Gensch, Dennis H.
1
Gia Minh Dao
1
Gregori, Jose Fortiana
1
Guido, Gianluigi
1
Handler, Isabell
1
Huseynov, Farid
1
Le, Song Thanh Quynh
1
Lee, Seung Hwan Mark
1
Levontin, Liat
1
Li, Jun
1
Lorenzo-Romero, Carlota
1
Mathew, Sibichan K.
1
Nhat Khang Nguyen
1
Pichierri, Marco
1
Pino, Giovanni
1
Quach, Xuan
1
Rathee, Shelly
1
Sinemus, Kathrin
1
Tan, Caroline S. L
1
Thanh Bao Le
1
Val, Eva Boj del
1
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Institution
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Facultat d'Economia i Empresa, Universitat de Barcelona
1
Rural Development Program, Department of Agriculture
1
Published in...
All
Journal of Agricultural & Food Industrial Organization
2
European Journal of Marketing
1
European Journal of Operational Research
1
European journal of marketing : EJM
1
Fashion Marketing : The Contemporary Marketing Mix
1
International journal of economics and business research
1
International journal of retail and distribution management
1
International journal of services and operations management : IJSOM
1
Journal of business research : JBR
1
Journal of customer behaviour
1
Journal of retailing and consumer services
1
Journal of the Asia Pacific economy
1
Journal of vacation marketing
1
Market : review for marketing theory and practice
1
Papers on Economics and Evolution
1
Research Reports / Rural Development Program, Department of Agriculture
1
Socio-economic planning sciences : the international journal of public sector decision-making
1
Working Papers in Economics
1
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ECONIS (ZBW)
12
RePEc
4
Other ZBW resources
2
EconStor
1
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1
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19
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1
Improving consumer satisfaction through shopping app features : a Kano-based approach
Sinemus, Kathrin
;
Zielke, Stephan
;
Dobbelstein, Thomas
- In:
Journal of retailing and consumer services
85
(
2025
),
pp. 1-17
Persistent link: https://www.econbiz.de/10015441834
Saved in:
2
Reinventing fashion business : big data analytics
Mathew, Sibichan K.
;
Rathee, Shelly
;
Burns, Michael
- In:
Fashion Marketing : The Contemporary Marketing Mix
,
(pp. 325-358)
.
2025
Persistent link: https://www.econbiz.de/10015425714
Saved in:
3
Exploring the impact of e-commerce on mobile phone customer behaviour based on data mining techniques
Gia Minh Dao
;
Nhat Khang Nguyen
;
Thanh Bao Le
;
Le, Song …
- In:
International journal of services and operations …
50
(
2025
)
3
,
pp. 352-373
Persistent link: https://www.econbiz.de/10015445343
Saved in:
4
Impact of Japanese travelers' psychographics on domestic travel intention during the COVID-19 pandemic
Handler, Isabell
;
Tan, Caroline S. L
- In:
Journal of vacation marketing
30
(
2024
)
1
,
pp. 166-185
Persistent link: https://www.econbiz.de/10014631910
Saved in:
5
Need for cognitive closure and mobile personalization : a cluster analysis
Quach, Xuan
;
Lee, Seung Hwan Mark
- In:
International journal of retail and distribution management
51
(
2023
)
8
,
pp. 991-1009
Persistent link: https://www.econbiz.de/10014334349
Saved in:
6
Food delivery application user segmentation in the mobile marketing world in China
Li, Jun
;
Bonn, Mark Andrew
;
Wang, Juan
;
Cho, Meehee
- In:
Journal of the Asia Pacific economy
28
(
2023
)
2
,
pp. 484-501
Persistent link: https://www.econbiz.de/10014295522
Saved in:
7
Analysis of factors influencing recurring donations in a university setting : a compound poisson mixture regression model
Bao, Jingyuan
;
Durango-Cohen, Elizabeth J.
;
Levontin, Liat
- In:
Journal of business research : JBR
151
(
2022
),
pp. 489-503
Persistent link: https://www.econbiz.de/10013459871
Saved in:
8
The impact of COVID-19 on food management in households of an emerging economy
Özbük, Meltem Yetkin
;
Coşkun, Ayşen
;
Filimonau, …
- In:
Socio-economic planning sciences : the international …
82
(
2022
)
1
,
pp. 1-10
Persistent link: https://www.econbiz.de/10013363463
Saved in:
9
Behavioural
segmentation
analysis
of online consumer audience in Turkey by using real e-commerce transaction data
Huseynov, Farid
;
Yıldırım, Sevgi Özkan
- In:
International journal of economics and business research
14
(
2017
)
1
,
pp. 12-28
Persistent link: https://www.econbiz.de/10011861625
Saved in:
10
The segmentation of elderly consumers : a literature review
Guido, Gianluigi
;
Pichierri, Marco
;
Pino, Giovanni
; …
- In:
Journal of customer behaviour
17
(
2018
)
4
,
pp. 257-278
Persistent link: https://www.econbiz.de/10012050896
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