Cabrilo, Sladjana; Leung, Rosanna; Tsai, Fu-Sheng; … - In: Journal of Organizational Change Management 37 (2024) 7, pp. 1427-1445
empirically validating the iTAM, this study emphasizes service robot interactivity as the most important aspect for customers … contributes to the service robot literature currently missing a more holistic understanding of consumers' experience and adoption …