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Enhancing customer happiness through corporate social responsibility : unveiling the impact of CSR on customer well-being
Lee, Cheonglim
;
Kwon, Yongju
;
Yi, Youjae
- In:
Asia marketing journal
25
(
2024
)
4
,
pp. 219-230
Persistent link: https://www.econbiz.de/10015398938
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