Search Results - subject:"Share‐of‐wallet"

Customer loyalty : a refined conceptualization, measurement, and model

Bourdeau, Brian L.; Joseph Cronin, J.; Voorhees, Clay M. - In: Journal of retailing and consumer services 81 (2024), pp. 1-11

Persistent link: https://www.econbiz.de/10015123230

Effects of customer characteristics and service quality on share of wallet in neighbourhood shops based on an asymmetric approach

Osakwe, Christian Nedu - In: European business review 34 (2022) 4, pp. 521-540

Persistent link: https://www.econbiz.de/10013412234

A Longitudinal Analysis of Customer Satisfaction, Relationship Commitment Dimensions, and Triggers on Share of Wallet

LARIVIÈRE, B.; KEININGHAM, T. L.; COOIL, B.; AKSOY, L. - Faculteit Economie en Bedrijfskunde, Universiteit Gent - 2011

situational triggers to examine their impact on customers’ share of wallet (SOW). The data consists of 269 households whose … commitment each have a significant positive association with change in share of wallet when one adjusts for the effects of …

Persistent link: https://www.econbiz.de/10008853034

Does Satisfaction Matter More if a Multichannel Customer Is also a Multicompany Customer?

LARIVIÈRE, B.; COOIL, B.; AKSOY, L.; KEININGHAM, T. L. - Faculteit Economie en Bedrijfskunde, Universiteit Gent - 2011

share of wallet (SOW).<br><br> Design/methodology/approach - The data used in the analyses was collected as part of both … differences to fully understand the effect of customer satisfaction on share of wallet.<br><br> Originality/value – There are two …

Persistent link: https://www.econbiz.de/10008853030

Linking perceptual and behavioral customer metrics to multi-period customer profitability: A comprehensive service–profit chain application

LARIVIÈRE, B. - Faculteit Economie en Bedrijfskunde, Universiteit Gent - 2008

-based customer satisfaction (CS), service quality (SQ), and share of wallet (SOW) measures to longitudinal data on two outcome …

Persistent link: https://www.econbiz.de/10004983003

Share of wallet in Australian retail banking an empirical study with implications for practice and research

Baumann, Chris; Elliott, Gregory; Burton, Suzan - In: Journal of Financial Transformation 21 (2007), pp. 32-38

yet often neglected measure is the customer’s ‘share of wallet’ (SOW). Since some customers are more active in either … and debts/loans. The results suggest that approximately 25% of the variance in share of wallet can be predicted, in …

Persistent link: https://www.econbiz.de/10004998387