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Subject
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Consumer behaviour 4 Konsumentenverhalten 4 Online retailing 4 Online-Handel 4 Big event 3 Großveranstaltung 3 E-commerce 2 Electronic Commerce 2 Shopping festival 2 Tourism 2 "Double eleven" shopping festival 1 Advocacy intention 1 Affective commitment 1 Age group 1 Altersgruppe 1 Austauschtheorie 1 China 1 Coronavirus 1 Dubai Shopping Festival 1 Event marketing 1 Event-Marketing 1 Forecasting model 1 Generational cohort theory 1 Grey prediction model 1 Holiday behaviour 1 International tourism 1 Internationaler Tourismus 1 Motivation 1 Nationality 1 Net economy 1 Online shopping festival 1 Perceived benefits 1 Prognoseverfahren 1 Social Web 1 Social exchange theory 1 Social web 1 Target group 1 Tourismus 1 Tourist typology 1 Travel motivation 1
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Undetermined 5
Type of publication
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Article 5
Type of publication (narrower categories)
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Article in journal 3 Aufsatz in Zeitschrift 3 Aufsatz im Buch 1 Book section 1 research-article 1
Language
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English 5
Author
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Anandkumar, Victor 2 Peter, Sangeeta 2 Akram, Umair 1 Akram, Zubair 1 Bhati, Misbah Hayat 1 Choo, Ho Jung 1 Khan, Muhammad Kaleem 1 Kim, Woo Bin 1 Liang, Funing 1 Peng, Hui 1 Peng, Minjing 1 Saduzai, Sehrish Khan 1 Xie, Jiali 1
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Published in...
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Human systems management : HSM 1 International Journal of Event and Festival Management 1 Internet finance and digital economy : advances in digital economy and data analysis technology : the 2nd International Conference on Internet Finance and Digital Economy, Kuala Lumpur, Malaysia, 19 - 21 August 2022 1 Journal of retailing and consumer services 1 Journal of vacation marketing : an international journal 1
Source
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ECONIS (ZBW) 4 Other ZBW resources 1
Showing 1 - 5 of 5
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Research on the reasons for the decline in sales growth of the e-commerce shopping festival amid the COVID-19 pandemic based on Grey prediction model constructed by Python
Liang, Funing; Peng, Minjing - In: Internet finance and digital economy : advances in …, (pp. 515-525). 2024
Persistent link: https://www.econbiz.de/10014534477
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Role of perceived benefits of online shopping festival in vietnam : differences between millennials and generation Z
Kim, Woo Bin; Xie, Jiali; Choo, Ho Jung - In: Journal of retailing and consumer services 75 (2023), pp. 1-11
Persistent link: https://www.econbiz.de/10014373376
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Dubai Shopping Festival: tourists’ nationality and travel motives
Peter, Sangeeta; Anandkumar, Victor - In: International Journal of Event and Festival Management 5 (2014) 2, pp. 116-131
Dubai during the Dubai Shopping Festival on their travel motives. Design/methodology/approach – Data were collected from 604 … English-speaking tourists, using the mall intercept technique, during the XVIII edition of the shopping festival from January … research literature on this topic. This empirical study on travel motives of international tourists visiting a shopping …
Persistent link: https://www.econbiz.de/10014771114
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The plight of humanity : online impulse shopping in China
Akram, Umair; Peng, Hui; Khan, Muhammad Kaleem; … - In: Human systems management : HSM 36 (2017) 1, pp. 73-90
Persistent link: https://www.econbiz.de/10011705664
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Travel motivation-based typology of tourists who visit a shopping festival : an empirical study on the Dubai shopping festival
Peter, Sangeeta; Anandkumar, Victor - In: Journal of vacation marketing : an international journal 22 (2016) 2, pp. 142-153
Persistent link: https://www.econbiz.de/10011581874
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