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Search: subject:"Smart clothing"
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Consumer behaviour
4
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smart clothing
3
Bekleidung
2
Bekleidungsindustrie
2
China
2
Clothing
2
Clothing industry
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Fashion
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Innovation adoption
2
Innovation diffusion
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Innovationsakzeptanz
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South Korea
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Consumer behavior
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Fashion marketing
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Information technology
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Markenartikel
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Markenführung
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Markenimage
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Marketing management
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Marketingmanagement
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Message framing
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New product development
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Noh, Mi Jin
2
Kalantari, Mahdokht
1
Kim, Sanghee
1
Li, Qin
1
Park, Hyun Hee
1
Park, Hyunhee
1
Sullivan, Pauline
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Woo, Hongjoo
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International journal of product development : IJPD
2
International journal of technology marketing : IJTMkt
1
The journal of product & brand management
1
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ECONIS (ZBW)
4
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An expansion of the brand and message framing effects on smart health-care clothing
Woo, Hongjoo
;
Kim, Sanghee
- In:
The journal of product & brand management
31
(
2022
)
4
,
pp. 622-636
Persistent link: https://www.econbiz.de/10013393666
Saved in:
2
Consumers' adoption of wearable technologies : literature review, synthesis, and future research agenda
Kalantari, Mahdokht
- In:
International journal of technology marketing : IJTMkt
12
(
2017
)
3
,
pp. 274-307
Persistent link: https://www.econbiz.de/10011854171
Saved in:
3
An integration model for innovative products in Korea and China : bio-based
smart
clothing
Noh, Mi Jin
;
Li, Qin
;
Park, Hyunhee
- In:
International journal of product development : IJPD
21
(
2016
)
1
,
pp. 59-78
Persistent link: https://www.econbiz.de/10011640635
Saved in:
4
The influence of innovativeness and price sensitivity on purchase intention : comparison of the Chinese and Korean consumers' response
Park, Hyun Hee
;
Sullivan, Pauline
;
Noh, Mi Jin
- In:
International journal of product development : IJPD
20
(
2015
)
5
,
pp. 382-400
Persistent link: https://www.econbiz.de/10011540831
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