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~isPartOf:"The SAGE handbook of social marketing"
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Social Marketing
25
Social marketing
25
Marketing management
5
Marketingmanagement
5
Advertising regulation
2
Alcohol consumption
2
Alkoholkonsum
2
Behaviour
2
Consumer behaviour
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Dienstleistungsmarketing
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Lefebvre, R. Craig
2
McDermott, Robert J.
2
Peattie, Kenneth J.
2
Peattie, Sue
2
Alden, Dana
1
Anker, Thomas Boysen
1
Basil, Debra Z.
1
Basil, Michael D.
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Bernhardt, Jay M.
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Brown, Kelli R. McCormack
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Hill, Ronald Paul
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Kappel, Klemens
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Kenny, Patrick
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Kotler, Philip
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Lee, Wonkyong Beth
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Lotenberg, Lynne Doner
1
MacDonald, Laura
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Mackay, Bruce
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Marques, Susana
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Mays, Darren
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Palazzo, Guido
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Schechter, Carol
1
Smith, Anne M.
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The SAGE handbook of social marketing
Apas Papers
43
International review on public and non-profit marketing
39
Journal of business research : JBR
39
Journal of social marketing : JSOCM
39
Journal of nonprofit & public sector marketing
35
World Bank Other Operational Studies
35
Journal of marketing management : MM
32
Health marketing quarterly
31
World Bank Publications
28
International journal of nonprofit and voluntary sector marketing
21
Journal of macromarketing : examining the interactions among markets, marketing, and society
16
Journal of public policy & marketing : JPP & M ; an annual publ. of the Division of Research, Graduate School of Business Administration, University of Michigan
15
Social marketing and behaviour change : models, theory and applications
15
Australasian marketing journal
14
European journal of marketing : EJM
14
Journal of advertising : official publication of the American Academy of Advertising
14
Journal of marketing management : JMM ; journal of the Academy of Marketing
14
Social marketing for public health : global trends and success stories
14
Macro-social marketing insights : systems thinking for wicked problems
13
Working paper / National Bureau of Economic Research, Inc.
12
Contemporary issues in social marketing
11
Policy Research Working Paper Series
11
Psychology & marketing
11
Segmentation in social marketing : process, methods and application
11
International Review on Public and Nonprofit Marketing
10
SpringerLink / BĂĽcher
10
International journal of nonprofit & voluntary sector marketing
9
Stakeholder involvement in social marketing : challenges and approaches to engagement
9
Broadening cultural horizons in social marketing : comparing case studies from Asia-Pacific
8
Journal of macromarketing
8
Europäische Hochschulschriften / 5
7
Journal of business ethics : JOBE
7
Journal of consumer behaviour : an international research review
7
Journal of marketing communications
7
NBER Working Paper
7
NBER working paper series
7
The Sage library in marketing
7
The journal of services marketing
7
Working papers in economics
7
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ECONIS (ZBW)
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1
Social
marketing
and the health educator
McDermott, Robert J.
;
Brown, Kelli R. McCormack
; …
- In:
The SAGE handbook of social marketing
,
(pp. 405-415)
.
2011
Persistent link: https://www.econbiz.de/10009380499
Saved in:
2
Social
marketing
and tobacco control
Dewhirst, Timothy
;
Lee, Wonkyong Beth
- In:
The SAGE handbook of social marketing
,
(pp. 391-404)
.
2011
Persistent link: https://www.econbiz.de/10009380500
Saved in:
3
Social
marketing
and advocacy
Novelli, William D.
;
Workman, Boe
- In:
The SAGE handbook of social marketing
,
(pp. 377-390)
.
2011
Persistent link: https://www.econbiz.de/10009380542
Saved in:
4
Business as unusual : the contribution of
social
marketing
to government policymaking and strategy development
French, Jeff
- In:
The SAGE handbook of social marketing
,
(pp. 359-374)
.
2011
Persistent link: https://www.econbiz.de/10009380543
Saved in:
5
Social
marketing
for a sustainable environment
Peattie, Sue
;
Peattie, Kenneth J.
- In:
The SAGE handbook of social marketing
,
(pp. 343-358)
.
2011
Persistent link: https://www.econbiz.de/10009380547
Saved in:
6
Social
marketing
and international development
Cairns, Georgina
;
Mackay, Bruce
;
MacDonald, Laura
- In:
The SAGE handbook of social marketing
,
(pp. 330-342)
.
2011
Persistent link: https://www.econbiz.de/10009380548
Saved in:
7
Improverished consumers and
social
marketing
Hill, Ronald Paul
- In:
The SAGE handbook of social marketing
,
(pp. 319-329)
.
2011
Persistent link: https://www.econbiz.de/10009380551
Saved in:
8
Internal
social
marketing
: lessons from the field of services marketing
Smith, Anne M.
- In:
The SAGE handbook of social marketing
,
(pp. 298-316)
.
2011
Persistent link: https://www.econbiz.de/10009380553
Saved in:
9
Ethical challenges in commercial
social
marketing
Anker, Thomas Boysen
;
Kappel, Klemens
- In:
The SAGE handbook of social marketing
,
(pp. 284-297)
.
2011
Persistent link: https://www.econbiz.de/10009380556
Saved in:
10
From
social
marketing
to corporate
social
marketing
: changing consumptions habits as the new frontier of corporate social responsibility
Palazzo, Guido
- In:
The SAGE handbook of social marketing
,
(pp. 271-283)
.
2011
Persistent link: https://www.econbiz.de/10009380594
Saved in:
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