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~subject:"Corporate Social Responsibility"
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Corporate Social Responsibility
Social marketing
1,275
Social Marketing
1,219
Konsumentenverhalten
269
Consumer behaviour
267
Soziomarketing
218
social marketing
192
USA
121
Behavioral economics
118
Verhaltensökonomik
117
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116
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106
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103
Werbewirkung
103
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102
Preventive care
102
Marketingmanagement
88
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86
Corporate social responsibility
81
Deutschland
78
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68
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62
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Galan-Ladero, M. Mercedes
5
Fields, Ziska
3
Inoue, Yuhei
3
Adkins, Sue
2
Fricke, Vera
2
Kent, Aubrey
2
Lanero Carrizo, Ana
2
Schrader, Ulf
2
Vazquez Burguete, Jose Luis
2
Wymer, Walter
2
Şerban, Corina
2
Adler, Stephen M.
1
Agarwal, Shruti
1
Alhabash, Saleem
1
Alves, Helena
1
Alves, Helena M.
1
Andrianova, Olga
1
Arli, Denni
1
Avan, Ali
1
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1
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1
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1
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1
Bianchi, Enrique
1
Bianchi, Enrique Carlos
1
Bolton, Ruth N.
1
Bonaparte, Yvette Lynne
1
Boo, Soyoung
1
Brennan, Linda
1
Brinberg, David
1
Campbell, Timothy T.
1
Carrigan, Marylyn
1
Castillo-Abdul, Bárbara
1
Chad, Paul
1
Chambliss, Heather O.
1
Chorazy, Ella
1
Chouthoy, Supriya
1
Civila, Sabina
1
Coffie, Isaac Serwornu
1
Cruz Morato, Marco Antonio
1
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American Marketing Association
1
De Gruyter Oldenbourg
1
Facultatea de Administraţie Publică, Şcoala Naţională de Studii Politice şi Administrative (SNSPA)
1
Volkswirtschaftliche Fakultät, Ludwig-Maximilians-Universität München
1
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International review on public and non-profit marketing
5
Journal of business ethics : JOBE
4
Journal of macromarketing : examining the interactions among markets, marketing, and society
3
Advances in business strategy and competitive advantage (ABSCA) book series
2
Australasian marketing journal : AMJ ; official journal of the Australia-New Zealand Marketing Academy (ANZMAC)
2
CSR 2.0 and the new era of corporate citizenship
2
Corporate governance : international journal of business in society
2
Journal of business research : JBR
2
Journal of marketing management : JMM ; journal of the Academy of Marketing
2
Journal of marketing management : MM
2
Journal of nonprofit & public sector marketing
2
Journal of promotion management : JPM
2
Responsible Consumption and Sustainability : Case Studies from Corporate Social Responsibility, Social Marketing, and Behavioral Economics
2
Wirtschaftswissenschaftliche Nachhaltigkeitsforschung
2
Amfiteatru economic : an economic and business research periodical
1
Apas Papers
1
Arts marketing : an international journal ; AM
1
Asia-Pacific journal of business administration
1
Asia-Pacific journal of management research and innovation
1
Business & economics
1
Business and Economics Research Journal
1
CSR und interne Kommunikation : Forschungsansätze und Praxisbeiträge
1
Cutting edge international research
1
European journal of marketing : EJM
1
International journal of business performance management
1
International journal of emerging markets
1
International journal of hospitality management
1
International journal of management & enterprise development : IJMED
1
International journal of nonprofit & voluntary sector marketing
1
Inventi impact: international trade
1
Journal of Islamic marketing : JIMA
1
Journal of business strategy
1
Journal of food products marketing
1
Journal of global scholars of marketing science : bridging Asia and the world ; JGSMS
1
Journal of macromarketing
1
Journal of marketing communications
1
MPRA Paper
1
Management for Professionals
1
Management for professionals
1
Management research review
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ECONIS (ZBW)
77
RePEc
3
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1
Rescuing unwanted household goods : moving towards a circular economy
Chad, Paul
- In:
Australasian marketing journal : AMJ ; official journal …
31
(
2023
)
4
,
pp. 279-293
Persistent link: https://www.econbiz.de/10014381385
Saved in:
2
Effectiveness of corporate
social
marketing
on prosocial behavior and hotel loyalty in a time of pandemic
Boo, Soyoung
;
Kim, Miyoung
;
Kim, Tony Jooho
- In:
International journal of hospitality management
117
(
2024
),
pp. 1-10
Persistent link: https://www.econbiz.de/10014457825
Saved in:
3
Influencing behavior change through corporate
social
marketing
: evidence from Ghana
Tweneboah-Koduah, Ernest Yaw
;
Coffie, Isaac Serwornu
- In:
Journal of nonprofit & public sector marketing
36
(
2024
)
2
,
pp. 208-233
Persistent link: https://www.econbiz.de/10014514765
Saved in:
4
Dealing with integrated marketing communications' paradoxes in social ventures
Pimentel, Pedro Chapaval
;
Gomes, Paulo Morilha Lanzarini
; …
- In:
Journal of nonprofit & public sector marketing
35
(
2023
)
4
,
pp. 354-390
Persistent link: https://www.econbiz.de/10014333843
Saved in:
5
Entrepreneurial marketing : exploring its place in social enterprises
Nwankwo, Cosmas Anayochukwu
;
Kanyangale, MacDonald Isaac
-
2023
Persistent link: https://www.econbiz.de/10014326193
Saved in:
6
Socially responsible (macro-
social
)
marketing
Kennedy, Ann-Marie
;
Smith, Johnpaul
- In:
Journal of macromarketing
42
(
2022
)
4
,
pp. 572-582
Persistent link: https://www.econbiz.de/10013475204
Saved in:
7
Social
marketing
's relevance in helping the United Nations attain its SDGs
Wymer, Walter
- In:
International review on public and non-profit marketing
20
(
2023
)
3
,
pp. 529-541
Persistent link: https://www.econbiz.de/10014383333
Saved in:
8
A consumer perception study on CSR reputation shaping brand image in India
Chouthoy, Supriya
;
Kazi, Roshan
;
Dass, Rahul
;
Mishra, Mahima
- In:
International journal of management & enterprise …
22
(
2023
)
2
,
pp. 91-109
Persistent link: https://www.econbiz.de/10014316643
Saved in:
9
Corporate
social
marketing
, drunken tourism and sustainability : the case of Meliá Hotels International in Magaluf, Spain
Cruz Morato, Marco Antonio
;
Rodriguez-Sanchez, Carla
; …
- In:
Responsible Consumption and Sustainability : Case …
,
(pp. 33-48)
.
2023
Persistent link: https://www.econbiz.de/10014320622
Saved in:
10
The convergence of sustainability and marketing : transforming marketing to respond to a new world
Bolton, Ruth N.
- In:
Australasian marketing journal : AMJ ; official journal …
30
(
2022
)
2
,
pp. 107-112
Persistent link: https://www.econbiz.de/10013256363
Saved in:
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