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~isPartOf:"International review on public and nonprofit marketing : official publication of the International Association on Public and Nonprofit Marketing"
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International review on public and nonprofit marketing : official publication of the International Association on Public and Nonprofit Marketing
Journal of Social Marketing
107
Journal of social marketing : JSOCM
45
Apas Papers
43
International review on public and non-profit marketing
39
Journal of business research : JBR
39
Journal of nonprofit & public sector marketing
36
World Bank Other Operational Studies
35
Health marketing quarterly
33
Journal of marketing management : MM
32
World Bank Publications
28
The SAGE handbook of social marketing
25
International journal of nonprofit and voluntary sector marketing
21
Journal of macromarketing : examining the interactions among markets, marketing, and society
16
Journal of public policy & marketing : JPP & M ; an annual publ. of the Division of Research, Graduate School of Business Administration, University of Michigan
15
Social marketing and behaviour change : models, theory and applications
15
Australasian marketing journal
14
European journal of marketing : EJM
14
Journal of advertising : official publication of the American Academy of Advertising
14
Journal of marketing management : JMM ; journal of the Academy of Marketing
14
Social marketing for public health : global trends and success stories
14
Macro-social marketing insights : systems thinking for wicked problems
13
European Journal of Marketing
12
Working paper / National Bureau of Economic Research, Inc.
12
Contemporary issues in social marketing
11
Policy Research Working Paper Series
11
Psychology & marketing
11
Segmentation in social marketing : process, methods and application
11
International Review on Public and Nonprofit Marketing
10
SpringerLink / Bücher
10
Strategic Direction
10
International journal of nonprofit & voluntary sector marketing
9
Journal of macromarketing
9
Stakeholder involvement in social marketing : challenges and approaches to engagement
9
Broadening cultural horizons in social marketing : comparing case studies from Asia-Pacific
8
Europäische Hochschulschriften / 5
7
Journal of business ethics : JOBE
7
Journal of consumer behaviour : an international research review
7
Journal of marketing communications
7
Marketing Intelligence & Planning
7
NBER Working Paper
7
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1
Integrating socio-cultural paradigms in nonprofit marketing : the case of blood donation among African communites in Australia
Polonsky, Michael Jay
;
Renzaho, André M. N.
;
Brijnath, …
- In:
International review on public and nonprofit marketing …
7
(
2010
)
2
,
pp. 101-112
Persistent link: https://www.econbiz.de/10008667919
Saved in:
2
The healthy ecosystems, healthy people project : using
social
marketing
to promote environmentally active living
Drummond, Janine R.
;
Wharf Higgins, S. Joan
;
Hubert, Edwin
- In:
International review on public and nonprofit marketing …
6
(
2009
)
2
,
pp. 167-180
Persistent link: https://www.econbiz.de/10003889867
Saved in:
3
Contribution to
social
marketing
and tax education in Brazil : an analysis of multiple case studies
Silva Santos de Lima, Albertina
- In:
International review on public and nonprofit marketing …
6
(
2009
)
2
,
pp. 185-186
Persistent link: https://www.econbiz.de/10003889877
Saved in:
4
Exploring the consumption of charity-linked products
Proença, João F.
;
Pereira, Inês V.
- In:
International review on public and nonprofit marketing …
5
(
2008
)
1
,
pp. 53-69
Persistent link: https://www.econbiz.de/10003732080
Saved in:
5
Shared meanings or missed opportunities? : the implications of functional health literacy for
social
marketing
interventions
Kemp, Gillian
;
Eagle, Lynne C.
- In:
International review on public and nonprofit marketing …
5
(
2008
)
2
,
pp. 117-128
Persistent link: https://www.econbiz.de/10003779386
Saved in:
6
Evaluation of the programs of environmental marketing in the Metropolitan Zone of the city of Mexico
Maldonado-Hernández, Berenice
;
Conraud-Koellner, Eva
; …
- In:
International review on public and nonprofit marketing …
5
(
2008
)
2
,
pp. 141-166
Persistent link: https://www.econbiz.de/10003779392
Saved in:
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