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~person:"Ozuem, Wilson"
~person:"Walsh, Gianfranco"
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Social Web
39
Social web
39
Internet marketing
17
Online-Marketing
17
Consumer behaviour
10
Konsumentenverhalten
10
Fashion
8
Luxury goods
8
Luxusgüter
8
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8
Beziehungsmarketing
7
Marketing management
7
Marketingmanagement
7
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7
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5
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5
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Virales Marketing
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Ozuem, Wilson
Walsh, Gianfranco
Kuchler, Theresa
35
Stroebel, Johannes
35
Dwivedi, Yogesh Kumar
33
Bailey, Michael
29
Füller, Johann
29
Qiu, Liangfei
29
Whinston, Andrew B.
28
Hajli, Nick
26
Kreutzer, Ralf T.
24
Law, Chun Hung Roberts
23
Saxton, Gregory D.
23
Stephen, Andrew T.
23
Tan, Yong
23
Loureiro, Sandra Maria Correia
22
Martínez-López, Francisco J.
21
Richter, Alexander
21
Tochtermann, Klaus
21
Petrova, Maria
20
Sabatini, Fabio
20
Filieri, Raffaele
19
Harrigan, Paul
19
Leimeister, Jan Marco
19
Pitt, Leyland F.
19
Rita, Paulo
19
Allcott, Hunt
18
Flavián Blanco, Carlos
18
Gretzel, Ulrike
18
Krcmar, Helmut
18
Kummer, Michael E.
18
Agnihotri, Raj
17
Enikolopov, Ruben
17
Gu, Bin
17
Koch, Michael
17
Ruyter, Ko de
17
Stieglitz, Stefan
17
Vrontis, Demetris
17
Wirtz, Bernd W.
17
Hinz, Oliver
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Computer-mediated marketing strategies : social media and online brand communities
5
Advances in marketing, customer relationship management, and e-services (AMCRMES) book series
4
Web 2.0 : neue Perspektiven für Marketing und Medien
4
Premier reference source
3
Springer eBook Collection
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Corporate reputation review : an international journal
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Electronic markets : EM ; the international journal of electronic commerce and business media
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Electronic markets : the international journal on networked business
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HMD : Praxis der Wirtschaftsinformatik
1
Handbook of research on management of cultural products : e-relationship marketing and accessibility perspectives
1
International journal of applied behavioral economics : IJABE ; an official publication of the Information Resources Management Association
1
International journal of internet marketing and advertising : IJIMA
1
Journal of advertising research
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Journal of business research : JBR
1
Journal of interactive marketing : a quarterly publication from the Direct Marketing Educational Foundation
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Journal of retailing and consumer services
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Journal of strategic marketing
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Journal of vocational behavior
1
Leveraging computer-mediated marketing environments
1
Marketing : ZFP ; journal of research and management
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Premier reference source - advances in marketing, customer relationship management, and e-services (AMCRMES) book series
1
Qualitative market research : an international journal
1
Springer eBooks / Business and Economics
1
SpringerLink / Bücher
1
The art of digital marketing for fashion and luxury brands : market spaces and marketplaces
1
The journal of brand management : an international journal
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ECONIS (ZBW)
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USB Cologne (EcoSocSci)
1
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41
Word-of-Mouth im Web 2.0 am Beispiel von Kinofilmen
Kilian, Thomas
;
Walsh, Gianfranco
;
Zenz, René
- In:
Web 2.0 : neue Perspektiven für Marketing und Medien
,
(pp. 321-338)
.
2008
Persistent link: https://www.econbiz.de/10003652509
Saved in:
42
Präventives Retourenmanagement im eCommerce
Möhring, Michael
;
Schmidt, Rainer
;
Walsh, Gianfranco
; …
- In:
HMD : Praxis der Wirtschaftsinformatik
50
(
2013
)
293
,
pp. 66-75
Persistent link: https://www.econbiz.de/10010193428
Saved in:
43
Web 2.0 : Neue Perspektiven für Marketing und Medien
Hass, Berthold H.
-
2008
Persistent link: https://www.econbiz.de/10004900126
Saved in:
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