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~subject:"Category Management"
~subject:"Retail trade"
~isPartOf:"Advances in National Brand and Private Label Marketing : Fifth International Conference, 2018"
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Category Management
Retail trade
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Beziehungsmarketing
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Comparison
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Consumer behaviour
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Einzelhandel
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Handelsmarke
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High equity
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Retailing
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Esteban-Millat, Irene
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Advances in National Brand and Private Label Marketing : Fifth International Conference, 2018
Journal of retailing and consumer services
15
Journal of retailing
11
European journal of operational research : EJOR
10
Management science : journal of the Institute for Operations Research and the Management Sciences
9
Retail supply chain management : quantitative models and empirical studies
7
The international review of retail, distribution and consumer research
7
Manufacturing & service operations management : M & SOM
6
Omega : the international journal of management science
6
Journal of business research : JBR
5
International journal of retail & distribution management
4
Marketing science : the marketing journal of the Institute for Operations Research and the Management Sciences
4
Retailing in the 21st century : current and future trends
4
Sortimentsstrategien in Industrie und Handel
4
Faculty research papers / The Fuqua School of Business, Duke University
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International journal of production economics
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Journal of marketing
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Journal of marketing research
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Journal of marketing research : JMR
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Production and operations management : an international journal of the Production and Operations Management Society
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Die Unternehmung : Swiss journal of business research and practice ; Organ der Schweizerischen Gesellschaft für Betriebswirtschaft (SGB)
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Discussion papers / Deutsches Institut für Wirtschaftsforschung
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GfK marketing intelligence review : Marketingforschung für die Praxis
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Harvard-Business-Manager : das Wissen der Besten
2
International journal of information systems and supply chain management : JISSCM ; an official publication of the Information Resources Management Association
2
Journal of economics & management strategy : JEMS
2
Journal of food products marketing
2
Journal of revenue and pricing management
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Marketing : ZFP ; journal of research and management
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Schriften zu Marketing und Management
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Springer eBook Collection
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SpringerLink / Bücher
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The Rand journal of economics
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Advances in economic analysis & policy
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Applied economics
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Applied economics letters
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Asia Pacific journal of marketing and logistics
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Australasian marketing journal
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Barcelon GSE working paper series
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Barcelona GSE working paper series : working paper
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Influence of PL equity on store loyalty : a comparative analysis between Spain and the U.S.
Ruiz-Real, José Luis
;
Gázquez-Abad, Juan Carlos
; …
- In:
Advances in National Brand and Private Label Marketing …
,
(pp. 151-157)
.
2018
Persistent link: https://www.econbiz.de/10013277505
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