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  • Search: subject:"Sport value framework"
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Year of publication
Subject
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Betriebliche Wertschöpfung 4 Customer value 4 Kundenwert 4 Sport 4 Sports 4 Value creation 4 Professional sports 3 Profisport 3 Service-Dominant Logic 3 Service-dominant logic 3 Sportmarketing 3 Sports marketing 3 sport value framework 3 Beziehungsmarketing 2 Customer integration 2 Kundenintegration 2 Relationship marketing 2 Sport value framework 2 Arbeitsgruppe 1 Cluster analysis 1 Clusteranalyse 1 Consumer behaviour 1 Customer Dominant Logic 1 Customer Engagement 1 Customer satisfaction 1 Delphi study 1 Dienstleistung 1 ESports 1 Football 1 Fußball 1 Konsumentenverhalten 1 Kundenzufriedenheit 1 Marketing theory 1 Marketingtheorie 1 Regional cluster 1 Regionales Cluster 1 Ressourcenintegration 1 Service ecosystems 1 Services 1 Sponsoring 1
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Online availability
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Undetermined 4
Type of publication
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Article 6
Type of publication (narrower categories)
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Article in journal 6 Aufsatz in Zeitschrift 6 Conference paper 1 Konferenzbeitrag 1
Language
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English 5 German 1
Author
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Woratschek, Herbert 4 Buser, Markus 2 Asaad, Yousra 1 Dickson, Geoff 1 Gerke, Anna 1 Horbel, Chris 1 Koenig-Lewis, Nicole 1 Kunz, Reinhard E. 1 Palmer, Adrian 1 Popp, Bastian 1 Roth, Alexander 1 Santomier, James 1 Schönberner, Jan 1
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Published in...
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European Sport management quarterly : ESMQ 3 Sport management review 1 Sport, Business and Management : an international journal ; SBM 1 Transfer, Werbeforschung & Praxis : Zeitschrift für Werbung, Kommunikation und Markenführung 1
Source
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ECONIS (ZBW) 6
Showing 1 - 6 of 6
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"Going the extra mile" in resource integration : evolving a concept of sport sponsorship as an engagement platform
Buser, Markus; Woratschek, Herbert; Schönberner, Jan - In: European Sport management quarterly : ESMQ 22 (2022) 4, pp. 548-568
Persistent link: https://www.econbiz.de/10013350479
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A perspective on value co-creation processes in eSports service ecosystems
Kunz, Reinhard E.; Roth, Alexander; Santomier, James - In: Sport, Business and Management : an international … 12 (2022) 1, pp. 29-53
Persistent link: https://www.econbiz.de/10012880113
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The sport cluster concept as middle-range theory for the sport value framework
Gerke, Anna; Woratschek, Herbert; Dickson, Geoff - In: Sport management review 23 (2020) 2, pp. 200-214
Persistent link: https://www.econbiz.de/10012295138
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Sports events and interaction among spectators : examining antecedents of spectators' value creation
Koenig-Lewis, Nicole; Asaad, Yousra; Palmer, Adrian - In: European Sport management quarterly : ESMQ 18 (2018) 2, pp. 193-215
Persistent link: https://www.econbiz.de/10011890882
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Was bringen Sponsoren außer Geld? : Sportsponsoring als Engagement Plattform
Woratschek, Herbert; Buser, Markus - In: Transfer, Werbeforschung & Praxis : Zeitschrift für … 64 (2018) 2, pp. 31-42
Persistent link: https://www.econbiz.de/10011959739
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The sport value framework : a new fundamental logic for analyses in sport management
Woratschek, Herbert; Horbel, Chris; Popp, Bastian - In: European Sport management quarterly : ESMQ 14 (2014) 1, pp. 6-24
Persistent link: https://www.econbiz.de/10010337066
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