Search Results - subject:"Stereotype Content Model"

Bauer, Brittney C.; Carlson, Brad D.; Johnson, Clark D. - In: European journal of marketing 56 (2022) 3, pp. 869-898

Persistent link: https://www.econbiz.de/10013173451

Guo, Xiaoling; Liu, Hao; Zhang, Yicong - In: Journal of Contemporary Marketing Science 5 (2022) 2, pp. 196-213

Purpose The aim of this research is to examine the application of the stereotype content model (SCM) in the field of …

Persistent link: https://www.econbiz.de/10014850591

Balqiah, Tengku Ezni - In: European research studies 21 (2018) 1, pp. 230-249

Persistent link: https://www.econbiz.de/10012219993

Kull, Alexander J.; Romero, Marisabel; Monahan, Lisa - In: Journal of business research : JBR 135 (2021), pp. 840-850

Persistent link: https://www.econbiz.de/10012648319

Zhang, Lu; Choi, Young Rok; Zhao, Hao - In: Small business economics : an international journal 57 (2021) 3, pp. 1269-1284

Persistent link: https://www.econbiz.de/10012660851

Bourdin, David; Halkias, Georgios; Makri, Katerina - In: Journal of business research : JBR 137 (2021), pp. 28-38

Persistent link: https://www.econbiz.de/10012665753

Motsi, Terence; Park, Ji Eun - In: Journal of international consumer marketing 32 (2020) 2, pp. 115-127

Persistent link: https://www.econbiz.de/10012200803

Dholakia, Ruby R.; Zhao, Miao; Duan, Jingyi - In: Journal of global marketing 33 (2020) 1, pp. 3-17

Persistent link: https://www.econbiz.de/10012201059

Li, Yaoqi; Liu, Biqiang; Zhang, Ruli; Huan, Tzung-cheng - In: Tourism management perspectives : TMP 35 (2020), pp. 1-12

Persistent link: https://www.econbiz.de/10012296710

Halkias, Georgios; Diamantopoulos, Adamantios - In: International journal of research in marketing : IJRM ; … 37 (2020) 4, pp. 714-736

Persistent link: https://www.econbiz.de/10012494712

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