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Search: subject:"Stimuli-organism-response framework"
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Consumer behaviour
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Asia Pacific journal of marketing and logistics
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Journal of electronic commerce in organizations : the international journal of electronic commerce in modern organizations ; an official publication of the Information Resources Management Association
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ECONIS (ZBW)
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What motivates viewers to purchase recommended products in live streaming? : the moderating role of extroversion–introversion personality
Chang, Chun-Ming
;
Yen, Chiahui
;
Chou, Szu-Yu
;
Lo, Wen-Wan
- In:
Asia Pacific journal of marketing and logistics
35
(
2023
)
12
,
pp. 2983-3007
Persistent link: https://www.econbiz.de/10014486564
Saved in:
2
Exploring the role of e-servicescape dimensions on customer online shopping : a stimulus-organism-response paradigm
Yadav, Rohit
;
Mahara, Tripti
- In:
Journal of electronic commerce in organizations : the …
18
(
2020
)
3
,
pp. 53-73
Persistent link: https://www.econbiz.de/10012292175
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