//--> //--> //--> //-->
Toggle navigation
Logout
Change account settings
EN
DE
ES
FR
A-Z
Beta
About EconBiz
News
Thesaurus (STW)
Research Skills
Help
EN
DE
ES
FR
My account
Logout
Change account settings
Login
Publications
Events
Your search terms
Search
Retain my current filters
~type_genre:"Reprint"
Search options
All Fields
Title
Exact title
Subject
Author
Institution
ISBN/ISSN
Published in...
Publisher
Open Access only
Advanced
Search history
My EconBiz
Favorites
Loans
Reservations
Fines
You are here:
Home
Search: subject:"Strategy"
Narrow search
Delete all filters
| 1 applied filter
Year of publication
From:
To:
Subject
All
Strategic management
267
Strategisches Management
267
Marketing management
117
Marketingmanagement
117
Brand management
104
Markenführung
104
Theorie
102
Theory
102
USA
87
United States
87
Competitive strategy
69
Wettbewerbsstrategie
69
Consumer behaviour
64
Konsumentenverhalten
64
Multinationales Unternehmen
56
Transnational corporation
56
Innovation management
43
Innovationsmanagement
43
Brand
38
Markenartikel
38
Environmental management
37
Umweltmanagement
37
Firm performance
35
Unternehmenserfolg
35
Brand image
34
Globalisierung
34
Globalization
34
Markenimage
34
Innovation
33
Welt
31
World
31
International market entry
30
Internationaler Markteintritt
30
International marketing
26
Internationales Marketing
26
Marketing theory
22
Marketingtheorie
22
Preismanagement
21
Pricing strategy
21
Corporate Social Responsibility
20
more ...
less ...
Type of publication
All
Article
581
Book / Working Paper
80
Type of publication (narrower categories)
All
Reprint
Article in journal
76,913
Aufsatz in Zeitschrift
76,913
Aufsatz im Buch
20,909
Book section
20,909
Graue Literatur
14,767
Non-commercial literature
14,767
Working Paper
10,620
Arbeitspapier
10,079
Hochschulschrift
8,628
Thesis
6,926
Collection of articles of several authors
5,609
Sammelwerk
5,609
Case study
3,852
Fallstudie
3,852
Aufsatzsammlung
3,246
Bibliografie enthalten
2,038
Bibliography included
2,038
Lehrbuch
2,037
Textbook
1,792
Konferenzschrift
1,539
Conference proceedings
991
Ratgeber
976
Guidebook
869
Conference paper
768
Konferenzbeitrag
768
Amtsdruckschrift
725
Government document
725
Article
536
Collection of articles written by one author
485
Sammlung
485
Dissertation u.a. Prüfungsschriften
476
Handbook
473
Handbuch
473
Glossar enthalten
303
Glossary included
303
Forschungsbericht
254
Fallstudiensammlung
240
Bibliografie
216
Interview
216
more ...
less ...
Language
All
English
661
Author
All
Mintzberg, Henry
14
Porter, Michael E.
14
Keller, Kevin Lane
8
Ansoff, Harry Igor
7
Jermier, John M.
7
Teece, David J.
6
Verbeke, Alain
6
Dall'Olmo Riley, Francesca
5
Georg, Susse
5
Hoffman, Andrew J.
5
Krug, Jeffrey A.
5
Perlitz, Manfred
5
Rugman, Alan M.
5
Schuler, Randall S.
5
Singer, Alan E.
5
Ehrenberg, Andrew S. C.
4
Eisenhardt, Kathleen M.
4
Hamel, Gary
4
Hoskisson, Robert E.
4
Montgomery, Cynthia A.
4
Park, C. Whan
4
Prahalad, Coimbatore K.
4
Schmitt, Bernd
4
Sheth, Jagdish N.
4
Thomas, Howard
4
Varadarajan, P. Rajan
4
Burgelman, Robert A.
3
Caves, Richard E.
3
Cavusgil, S. Tamer
3
Collis, David
3
De Chernatony, Leslie
3
De Cieri, Helen
3
Dowling, Peter J.
3
Govindarajan, Vijay
3
Greenley, Gordon E.
3
Grönroos, Christian
3
Gupta, Anil K.
3
Hambrick, Donald C.
3
Henderson, Rebecca
3
Hitt, Michael A.
3
more ...
less ...
Institution
All
Harvard Graduate School of Business Administration
8
Association for Manufacturing Excellence
1
Center for International Studies <Ålborg>
1
Norges handelshøyskole
1
Open Business School <Milton Keynes>
1
Published in...
All
H. Igor Ansoff ; Vol. 2
27
Michael Porter ; Vol. 1
18
Michael Porter ; Vol. 2
17
Marketing-mix strategies - product strategy and promotion strategy
16
Corporate brand and corporate reputation
15
Measuring and managing brands
15
H. Igor Ansoff ; Vol. 1
14
Brand management ; Vol. 3
13
Diversification and growth of the firm
13
International marketing ; Vol. 2
13
Marketing strategy processes and tools
13
Brand management ; Vol. 2
12
Change management ; Vol. 3
11
Corporate strategy
11
International management of research and development
11
Marketing strategy's conceptual foundations : market orientation, the cornerstone of strategic marketing thought
11
Strategy and globalization ; Vol. 3
11
The evolution of brands : from signals of quality to storehouses of trust
11
The merger and acquisition process
11
Brand management ; Vol. 1
10
International marketing ; Vol. 1
10
Marketing strategy organization and implementation
10
Brand management ; Vol. 4
9
Future directions
9
Business ethics and strategy ; Vol. 1
8
SAGE library in business and management
8
Strategy and globalization ; Vol. 4
8
An Elgar reference collection
7
Corporate social responsibility
7
Critical perspectives on business and management
7
Evolving and emerging issues in marketing strategy
7
Executing strategy for business results
7
Harvard business review on pricing
7
International HRM: the MNE perspective
7
Marketing-mix strategies - distribution strategy and pricing strategy
7
Michael Porter ; Vol. 3
7
The impact of theory on representations of the consumer and the marketing organisation
7
HRM defined and in organizational context
6
Harvard business review on green business strategy
6
International marketing ; Vol. 3
6
more ...
less ...
Source
All
ECONIS (ZBW)
661
Showing
1
-
10
of
661
Sort
Relevance
Date (newest first)
Date (oldest first)
1
Business and the natural environment ; Vol. 4
Georg, Susse
(
contributor
);
Hoffman, Andrew J.
(
contributor
)
-
2013
Persistent link: https://www.econbiz.de/10009675594
Saved in:
2
Business and the natural environment ; Vol. 3
Georg, Susse
(
contributor
);
Hoffman, Andrew J.
(
contributor
)
-
2013
Persistent link: https://www.econbiz.de/10009675595
Saved in:
3
Business and the natural environment : critical perspectives on business and management
Georg, Susse
(
contributor
);
Hoffman, Andrew J.
(
contributor
)
-
2013
Persistent link: https://www.econbiz.de/10009675642
Saved in:
4
Competitive
strategy
; Vol. 2
Maritan, Catherine A.
(
contributor
)
-
2011
Persistent link: https://www.econbiz.de/10009270960
Saved in:
5
Competitive
strategy
; Vol. 1
Maritan, Catherine A.
(
contributor
)
-
2011
Persistent link: https://www.econbiz.de/10009270961
Saved in:
6
Strategizing the sales organization
Lane, Nikala
;
Piercy, Nigel
- In:
Strategic sales and strategic marketing
,
(pp. 119-134)
.
2011
Persistent link: https://www.econbiz.de/10008798053
Saved in:
7
Strategic groups : theory, research and taxonomy
McGee, John
;
Thomas, Howard
-
2010
Persistent link: https://www.econbiz.de/10003888411
Saved in:
8
Strategic groups, asymmetrical mobility barriers and contestability
Hatten, Kenneth J.
;
Hatten, Mary L.
-
2010
Persistent link: https://www.econbiz.de/10003888477
Saved in:
9
Financial returns and strategic interaction : the case of instant photography
Bettis, Richard A.
;
Weeks, David
-
2010
Persistent link: https://www.econbiz.de/10003888503
Saved in:
10
The interactions of organizational and competitive influences on
strategy
and performance
Henderson, Rebecca
;
Mitchell, Will
-
2010
Persistent link: https://www.econbiz.de/10003889248
Saved in:
1
2
3
4
5
6
7
8
9
10
Next
Last
Results per page
10
25
50
100
250
A service of the
zbw
×
Loading...
//-->