The 2020 certification of natural wine (NW) in France has unleashed a heated debate in Europe. However, knowledge about NW consumer profiles and preferences in a comparative perspective remains scarce in the academic literature. This study aims to define the perceptions, preferences and profiles...

This study assesses how information about environmental goods provision can contribute to an integrative food labelling framework within the European Unions’ Farm to Fork Strategy. By applying Q-methodology with 43 food industry experts from four European member states, we identify common...

This paper estimates the impact on consumer behavior of a firm’s voluntary disclosure of information. Specifically, we study the impact of Starbucks’ disclosure of calorie information on its menu boards in June 2013. Using data on over 250,000 consumers’ visits to specific restaurant...

Minority-owned businesses suffer from systemic difficulties in operating their businesses, compared to businesses owned by White individuals. In response, some minority business owners explicitly highlight their race or ethnicity via minority-owned labels (e.g. “Black-Owned Business”,...

As one of the most popular drinks in the world, coffee has limitations in its complex and opaque supply chain. Consumers have difficulty verifying coffee quality according to the price they pay. However, innovative technologies such as blockchain emerge with the potential to support the coffee...