The 2020 certification of natural wine (NW) in France has unleashed a heated debate in Europe. However, knowledge about NW consumer profiles and preferences in a comparative perspective remains scarce in the academic literature. This study aims to define the perceptions, preferences and profiles...

Die Politik diskutiert aktuell einen Digitalen Produktpass (DPP) als zentrales Instrument zum Aufbau einer Circular Economy, die über eine möglichst lange Nutzung von Ressourcen ein wichtiger Enabler der Klimaneutralität ist. Obwohl es bislang noch kein einheitliches, branchen- und...

This study evaluates the effects of traffic light (TL) nutritional label attributes on children's food choices. Data were collected from a survey of 1179 Ecuadorian students attending public middle and high school in three major cities in the country's southern region (Machala, Loja, and...

Consumers are becoming more demanding about the social and environmental conditions surrounding how products and services are made and provided. Aware of this trend, marketers have incentives to use social- or green-washing, to match consumers’ desire to purchase conscientiously. A newer...

Minority-owned businesses suffer from systemic difficulties in operating their businesses, compared to businesses owned by White individuals. In response, some minority business owners explicitly highlight their race or ethnicity via minority-owned labels (e.g. “Black-Owned Business”,...