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Search: subject:"Subscription Fatigue"
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Coupling
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Intention to stop multihoming
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OTT Multihoming
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Subscription Fatigue
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Jeong, Donga
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Lee, Sang Woo
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24th Biennial Conference of the International Telecommunications Society (ITS): "New bottles for new wine: digital transformation demands new policies and strategies", Seoul, Korea, 23-26 June, 2024
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EconStor
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Subscription Cancellation in OTT Multihoming Users: An Exploratory Study Based on Experienced Benefits and Behavioral Costs
Jeong, Donga
;
Lee, Sang Woo
-
2024
users experience benefits such as access to diverse content through multihoming, they also experience
subscription
fatigue
…
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