Caliskan, Koray; MacKenzie, Donald A.; McGowan, Addie - In: Internet policy review : journal on internet regulation 15 (2026) 1, pp. 1-25
This paper introduces the concept of the superplatform to analyse and regulate Google's online advertising ecosystem …. The superplatform is conceptualised as an integrated process comprising a demarketised computational-industrial supply … critical platform studies and regulatory frameworks for platform economies, the concept of superplatform serves as a simple …
