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Switching behaviour
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Asymmetrische Bindungen in Geschäftsbeziehungen : Einflussfaktoren im Business-to-Business-Bereich
Kühne, Bettina
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2008
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1. Aufl.
Persistent link: https://www.econbiz.de/10003726666
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DSL versus Kabel : Informationsexternalitäten als Determinanten von Pfadabhängigkeit und Wechselkosten bei der Adoption von Breitband-Technologien : Mit einem Geleitwort von Michae...
Bach, Thomas
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2008
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1. Aufl.
Persistent link: https://www.econbiz.de/10003754553
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3
Abwechslungsbedürfnis und Werbewirkung : theoretische Überlegungen und experimentelle Prüfung
Dechêne, Christian Frédéric
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2006
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1. Aufl.
Persistent link: https://www.econbiz.de/10003375283
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4
Die Loyalität unzufriedener Kunden : Determinanten und Implikationen
Vollmer, Ingrid
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2002
-
1. Aufl.
Persistent link: https://www.econbiz.de/10001666502
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