Taufik, Danny; Bouwman, Emily P.; Reinders, Machiel J.; … - In: Cleaner and responsible consumption 4 (2022), pp. 1-10
like price. However, evaluations of symbolic attributes tied to consumers' self-identity significantly predict consumers … acting sustainably: symbolic attributes predict adoption intention via the feel-good factor of consuming a plant-based food … in a supermarket (Study 2), we found that mainly stressing symbolic attributes tied to social status promotes behavioural …
