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  • Search: subject:"TX911.3.M27 N32 1997"
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Case studies 1 Customer service 1 Fast food restaurants 1 New York (State) 1 Restaurant management 1 TX911.3.M27 N32 1997 1
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Marecki, Richard 1 Nabar, Ram 1
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An Analysis of customer service orientation in a New York State QSR chain: A Case study
Nabar, Ram - 1997
This is a case study about a fast food company whose aggressive growth in thepast has left it vulnerable and unable to cope with the results of its expansion. Thisquickservice restaurant chain has been lauded by many business gurus for itsinnovation, efficiency and its focus on customer service....
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