Heerde, H.J. van; Helsen, K.; Dekimpe, M.G. - Erasmus Research Institute of Management (ERIM), ERIM … - 2005
thereof) apply.
Key words: Brand Management, Error-Correction Models, Time-Varying Parameters, Time-Series
Models, Missing … allowing for time-varying
parameters in the error-correction model proposed by Fok et al. (2005). While such time variation … stringent an
assumption in dynamic markets. To that extent, we allow for time-varying parameters in (1), and obtain:
(2a)
t …