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Journal of consumer psychology : JCP : the official journal of the Society for Consumer Psychology
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When intertemporal rewards are hedonic, larger units of wait time boost patience
Siddiqui, Rafay A.
;
Monga, Ashwani
;
Buechel, Eva C.
- In:
Journal of consumer psychology : JCP : the official …
28
(
2018
)
4
,
pp. 612-628
Persistent link: https://www.econbiz.de/10011937364
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