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Search: subject:"Touch‐points"
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Consumer behaviour
10
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10
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9
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Customer satisfaction
5
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5
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3
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customer journey
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2
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customer touch points
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touch points
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Aali, Abdulrahman Yousef al-
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1
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Dirsehan, Taşkın
1
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1
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1
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Lemon, Katherine N.
1
Lim, Jeen-su
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Meire, Matthijs
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Melero-Polo, Iguácel
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Nordin, Fredrik
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Ojiako, Udechukwu
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PURCAREA, Irina
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RATIU, Monica PAULA
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Ramadan, Zahy
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Ramaseshan, B.
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Journal of business research : JBR
3
Advances in National Brand and Private Label Marketing : Ninth International Conference, 2022
1
Industrial Management & Data Systems
1
International journal of business innovation and research
1
International journal of retail and distribution management
1
Journal of marketing
1
Journal of retailing and consumer services
1
Management & Marketing
1
Managing customer experiences in an omnichannel world : melody of online and offline environments in the customer journey
1
Marketing letters : a journal of research in marketing
1
Micro & Macro Marketing
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ECONIS (ZBW)
11
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11
Understanding customer experience throughout the customer journey
Lemon, Katherine N.
;
Verhoef, Peter C.
- In:
Journal of marketing
80
(
2016
)
6
,
pp. 69-96
Persistent link: https://www.econbiz.de/10011621578
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12
Towards the identification of customer experience touch point elements
Stein, Alisha
;
Ramaseshan, B.
- In:
Journal of retailing and consumer services
30
(
2016
),
pp. 8-19
Persistent link: https://www.econbiz.de/10011473123
Saved in:
13
Service quality management as a key for delivering the best tourist experience
PURCAREA, Irina
;
RATIU, Monica PAULA
- In:
Management & Marketing
4
(
2009
)
4
customer experiences across all
touch
points
maintain customer loyalty, build stronger brands, and are better able to avoid …
Persistent link: https://www.econbiz.de/10008473621
Saved in:
14
Impact of satisfaction with e-retailers'
touch
points
on purchase behavior : the moderating effect of search and experience product type
Lim, Jeen-su
;
Aali, Abdulrahman Yousef al-
;
Heinrichs, …
- In:
Marketing letters : a journal of research in marketing
26
(
2015
)
2
,
pp. 225-235
Persistent link: https://www.econbiz.de/10011339344
Saved in:
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