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Search: subject:"Transparency in pricing"
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Gerechtigkeit
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Ellen, Pam Scholder
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Journal of Product & Brand Management
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The journal of product & brand management
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Transparency
in
pricing
and its effect on perceived price fairness
L. Ferguson, Jodie
;
Scholder Ellen, Pam
- In:
Journal of Product & Brand Management
22
(
2013
)
5/6
,
pp. 404-412
Purpose – This research aims to examine the effects of
transparency
in
pricing
(i.e. disclosure of a price increase and …
Persistent link: https://www.econbiz.de/10014897004
Saved in:
2
Transparency
in
pricing
and its effect on perceived price fairness
Ferguson, Jodie L.
;
Ellen, Pam Scholder
- In:
The journal of product & brand management
22
(
2013
)
5/6
,
pp. 404-412
Persistent link: https://www.econbiz.de/10010225112
Saved in:
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