Search Results - subject:"Two-way symmetrical communication"

Waiting for the punch(line) : the circuit of culture and internal public relations at Netflix

Kazmi, Saima; Heisten, Mark; St. John, Burton - In: Corporate communications : an international journal 29 (2024) 3, pp. 312-328

Persistent link: https://www.econbiz.de/10015272531

Waiting for the punch(line): the circuit of culture and internal public relations at Netflix

Kazmi, Saima; Heisten, Mark; St. John, Burton - In: Corporate Communications: An International Journal 29 (2023) 3, pp. 312-328

implications for how public relations' long-standing focus on two-way symmetrical communication is problematic, especially in the … identity and production, problematize the role of two-way symmetrical communication within an organization in crisis. …

Persistent link: https://www.econbiz.de/10015341893

How should organizations engage and build relationships with mobile publics on social messengers

Men, Linjuan Rita - In: The journal of brand management : an international journal 29 (2022) 3, pp. 311-325

Persistent link: https://www.econbiz.de/10013270434

Promoting giving campaigns in university websites : a cross-cultural comparison between the United States and South Korea

Kim, Yeojin; Kim, Hyuksoo; Lee, Doohwang; Ahn, Jungsun - In: Journal of promotion management : JPM 22 (2016) 1, pp. 122-136

Persistent link: https://www.econbiz.de/10011522069