Jha, Shweta; Dangwal, Ramesh Chandra - In: Journal of Modelling in Management 19 (2024) 5, pp. 1719-1747
Purpose The purpose of this study is to investigate the factors affecting behaviour intention (BI) to use and actual usages of investment-related FinTech services among the zoomers (Gen Z) and millennials (Gen M) retail investors of India. Design/methodology/approach The study explores the...