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  • Search: subject:"User Generated Content"
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Year of publication
Subject
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Social Web 444 Social web 444 user-generated content 273 Customer integration 251 Kundenintegration 251 Internet marketing 230 Online-Marketing 228 Consumer behaviour 201 Konsumentenverhalten 200 User-generated content 199 Viral marketing 181 Virales Marketing 181 Web 2.0 technologies 136 Web 2.0-Technologien 136 Online retailing 91 Online-Handel 91 Brand image 83 Markenimage 83 Beziehungsmarketing 68 Relationship marketing 68 Brand management 64 social media 63 Markenführung 62 Social media 58 Holiday behaviour 50 Urlaubsverhalten 50 E-commerce 47 Electronic Commerce 47 Digital platform 45 Digitale Plattform 45 Tourism 45 Brand 43 Markenartikel 43 Content Management 42 Content management 42 Kundenzufriedenheit 36 Tourismus 36 user generated content 36 Customer satisfaction 34 Soziales Netzwerk 34
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Online availability
All
Undetermined 423 Free 146 CC license 12
Type of publication
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Article 570 Book / Working Paper 95 Other 3
Type of publication (narrower categories)
All
Article in journal 454 Aufsatz in Zeitschrift 454 research-article 40 Working Paper 37 Graue Literatur 26 Non-commercial literature 26 Arbeitspapier 21 Article 15 Hochschulschrift 12 Thesis 12 Aufsatz im Buch 7 Book section 7 review 7 Conference Paper 3 Conference paper 3 Dissertation u.a. Prüfungsschriften 3 Konferenzbeitrag 3 Aufsatzsammlung 2 Collection of articles of several authors 2 Collection of articles written by one author 2 Research Report 2 Sammelwerk 2 Sammlung 2 Book Part 1 Congress Report 1 Handbook 1 Handbuch 1 Interview 1 Konferenzschrift 1 conceptual-paper 1 review-article 1
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Language
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English 601 Undetermined 50 German 15 Polish 2
Author
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Slivko, Olga 18 Kummer, Michael E. 13 Kerkhof, Anna 10 Ghose, Anindya 7 Klimczuk, Andrzej 7 Goldenberg, Jacob 6 Hinnosaar, Marit 6 Hinnosaar, Toomas 6 Kannan, P. K. 6 Arnhold, Ulrike 5 Giorgidze, George 5 Girard, Yann 5 Halatchliyski, Iassen 5 Handke, Christian 5 Hofstetter, Reto 5 Kwok, Linchi 5 Mattes, Anselm 5 Saam, Marianne 5 Saura, José Ramón 5 Shapira, Daniel 5 Tan, Yong 5 Tellis, Gerard J. 5 Xie, Karen L. 5 Dennhardt, Severin 4 Hu, Feng 4 Ipeirotis, Panagiotis G. 4 Lanz, Andreas U. 4 Law, Rob 4 Münster, Johannes 4 Netzer, Oded 4 Ozuem, Wilson 4 Qiu, Liangfei 4 Ranfagni, Silvia 4 Schoenmueller, Verena 4 Schweidel, David A. 4 Seiler, Stephan 4 Stahl, Florian 4 Tirunillai, Seshadri 4 Willis, Michelle 4 Zhang, Michael 4
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Institution
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Volkswirtschaftliche Fakultät, Ludwig-Maximilians-Universität München 5 NET Institute 3 Zentrum für Europäische Wirtschaftsforschung (ZEW) 3 Centre for Economic Performance, LSE 2 London School of Economics (LSE) 2 Fachbereich für Wirtschaftswissenschaften, Universität Paderborn 1 International Conference on Tourism and Information and Communication Technology <14., 2023, Málaga> 1 International Telecommunications Society (ITS) 1 Universität Mannheim 1
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Published in...
All
Information systems research : ISR 25 Marketing science 23 Management science : journal of the Institute for Operations Research and the Management Sciences 16 Journal of marketing research 15 Tourism management : research, policies, practice 15 Journal of business research : JBR 12 Journal of marketing 11 ZEW Discussion Papers 11 International journal of research in marketing : IJRM ; official journal of the European Marketing Academy 9 Journal of management information systems : JMIS 9 Journal of travel and tourism marketing 9 International journal of hospitality management 8 Journal of travel research : a quarterly publication of the Travel and Tourism Research Association 8 Marketing Science 8 International journal of contemporary hospitality management 7 Journal of electronic commerce research : JECR 7 Journal of hospitality marketing & management 7 Information & management : the internat. journal of management processes and systems ; journal of IFIP Users Group 6 Journal of Hospitality and Tourism Technology 6 Journal of hospitality & tourism research : JHTR ; the professional journal of the Council on Hotel, Restaurant, and Institutional Education 6 Journal of retailing and consumer services 6 ZEW discussion papers 6 CESifo Working Paper 5 CESifo working papers 5 Journal of hospitality and tourism insights 5 Journal of marketing communications 5 MPRA Paper 5 Online Information Review 5 Technological forecasting & social change : an international journal 5 The journal of product & brand management 5 Industrial marketing management : the international journal for industrial and high-tech firms 4 International journal of advertising : the review of marketing communications 4 International journal of consumer studies 4 International journal of technology marketing : IJTMkt 4 Internet Policy Review 4 Journal of Product & Brand Management 4 Journal of destination marketing & management 4 Journal of promotion management : innovations in planning and applied research 4 Journal of the Academy of Marketing Science 4 Journal of vacation marketing 4
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Source
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ECONIS (ZBW) 505 Other ZBW resources 54 RePEc 50 EconStor 37 BASE 12 USB Cologne (EcoSocSci) 10
Showing 561 - 570 of 668
Cover Image
Games 2.0 jako próba konstrukcji społeczno-kulturowego perpetuum mobile
Klimczuk, Andrzej - Volkswirtschaftliche Fakultät, … - 2008
be the virtual worlds that contain user-generated content (eg, graphics, music, animations) makes both measured with a …
Persistent link: https://www.econbiz.de/10009422088
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Games 2.0 jako próba konstrukcji społeczno-kulturowego perpetuum mobile
Klimczuk, Andrzej - In: EconStor Open Access Articles (2008), pp. 177-187
be the virtual worlds that contain user-generated content (eg, graphics, music, animations) makes both measured with a …
Persistent link: https://www.econbiz.de/10010981036
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Designing incentives for online question-and-answer forums
Jain, Shaili; Chen, Yiling; Parkes, David C. - In: Games and Economic Behavior 86 (2014) C, pp. 458-474
We provide a game-theoretic model of sequential information aggregation motivated by online question-and-answer forums. An asker posts a question and each user decides when to aggregate a unique piece of information with existing information. When the quality exceeds a certain threshold, the...
Persistent link: https://www.econbiz.de/10010785194
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A game-theoretic analysis of rank-order mechanisms for user-generated content
Ghosh, Arpita; Hummel, Patrick - In: Journal of Economic Theory 154 (2014) C, pp. 349-374
We investigate the widely-used rank-order mechanism for displaying user-generated content, where contributions are …
Persistent link: https://www.econbiz.de/10011076680
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Business performance and social media: Love or hate?
Paniagua, Jordi; Sapena, Juan - In: Business Horizons 57 (2014) 6, pp. 719-728
The social media space has become a common place for communication, networking, and content sharing. Many companies seek marketing and business opportunities via these platforms. However, the link between resources generated from these sites and business performance remains largely unexploited....
Persistent link: https://www.econbiz.de/10011077913
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User-generated content and its impact on branding : how users and communities create and manage brands in Social Media
Dennhardt, Severin - 2014
Persistent link: https://www.econbiz.de/10010194235
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Let users generate your video ads? : the impact of video source and quality on consumers' perceptions and intended behaviors
Hautz, Julia; Füller, Johann; Hutter, Katja; … - In: Journal of interactive marketing : a quarterly … 28 (2014) 1, pp. 1-15
Persistent link: https://www.econbiz.de/10010347824
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Mitigating risk in ecommerce transactions : perceptions of information credibility and the role of user-generated ratings in product quality and purchase intention
Flanagin, Andrew J.; Metzger, Miriam J.; Pure, Rebekah; … - In: Electronic commerce research 14 (2014) 1, pp. 1-23
Persistent link: https://www.econbiz.de/10010362466
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The informational value of social tagging networks
Nam, Hyoryung; Kannan, P. K. - In: Journal of marketing 78 (2014) 4, pp. 21-40
Persistent link: https://www.econbiz.de/10010381396
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User integration in social media : an empirical analysis
Wirtz, Bernd W.; Nitzsche, Philipp T.; Ullrich, Sebastian - In: International journal of electronic business 11 (2014) 1, pp. 63-84
Persistent link: https://www.econbiz.de/10010390844
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