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Persona preparedness : a survey instrument for measuring the organizational readiness for deploying personas
Salminen, Joni
;
Nielsen, Lene
;
Bahloul, Malik
; …
- In:
Information technology and management
25
(
2024
)
2
,
pp. 173-198
Persistent link: https://www.econbiz.de/10015080412
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