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  • Search: subject:"User generated content"
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Year of publication
Subject
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Social Web 430 Social web 430 user-generated content 268 Customer integration 241 Kundenintegration 241 Internet marketing 222 Online-Marketing 220 Consumer behaviour 199 Konsumentenverhalten 198 User-generated content 192 Viral marketing 177 Virales Marketing 177 Web 2.0 technologies 132 Web 2.0-Technologien 132 Online retailing 89 Online-Handel 89 Brand image 79 Markenimage 79 Beziehungsmarketing 67 Relationship marketing 67 Brand management 62 social media 61 Markenführung 60 Social media 58 Holiday behaviour 48 Urlaubsverhalten 48 E-commerce 46 Electronic Commerce 46 Tourism 44 Brand 42 Markenartikel 42 Content Management 41 Content management 41 Digital platform 41 Digitale Plattform 41 Kundenzufriedenheit 36 user generated content 36 Tourismus 35 Customer satisfaction 34 Soziales Netzwerk 34
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Online availability
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Undetermined 412 Free 142 CC license 10
Type of publication
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Article 555 Book / Working Paper 95 Other 3
Type of publication (narrower categories)
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Article in journal 440 Aufsatz in Zeitschrift 440 research-article 40 Working Paper 37 Graue Literatur 26 Non-commercial literature 26 Arbeitspapier 21 Article 14 Hochschulschrift 12 Thesis 12 Aufsatz im Buch 7 Book section 7 review 7 Conference Paper 3 Conference paper 3 Dissertation u.a. Prüfungsschriften 3 Konferenzbeitrag 3 Aufsatzsammlung 2 Collection of articles of several authors 2 Collection of articles written by one author 2 Research Report 2 Sammelwerk 2 Sammlung 2 Book Part 1 Congress Report 1 Handbook 1 Handbuch 1 Interview 1 Konferenzschrift 1 conceptual-paper 1 review-article 1
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Language
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English 586 Undetermined 50 German 15 Polish 2
Author
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Slivko, Olga 18 Kummer, Michael E. 13 Kerkhof, Anna 10 Ghose, Anindya 7 Klimczuk, Andrzej 7 Goldenberg, Jacob 6 Hinnosaar, Marit 6 Hinnosaar, Toomas 6 Kannan, P. K. 6 Arnhold, Ulrike 5 Giorgidze, George 5 Girard, Yann 5 Halatchliyski, Iassen 5 Handke, Christian 5 Hofstetter, Reto 5 Kwok, Linchi 5 Mattes, Anselm 5 Saam, Marianne 5 Saura, José Ramón 5 Shapira, Daniel 5 Tan, Yong 5 Tellis, Gerard J. 5 Xie, Karen L. 5 Dennhardt, Severin 4 Hu, Feng 4 Ipeirotis, Panagiotis G. 4 Lanz, Andreas U. 4 Law, Rob 4 Münster, Johannes 4 Netzer, Oded 4 Ozuem, Wilson 4 Qiu, Liangfei 4 Ranfagni, Silvia 4 Schoenmueller, Verena 4 Schweidel, David A. 4 Seiler, Stephan 4 Stahl, Florian 4 Tirunillai, Seshadri 4 Willis, Michelle 4 Zhang, Michael 4
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Institution
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Volkswirtschaftliche Fakultät, Ludwig-Maximilians-Universität München 5 NET Institute 3 Zentrum für Europäische Wirtschaftsforschung (ZEW) 3 Centre for Economic Performance, LSE 2 London School of Economics (LSE) 2 Fachbereich für Wirtschaftswissenschaften, Universität Paderborn 1 International Conference on Tourism and Information and Communication Technology <14., 2023, Málaga> 1 International Telecommunications Society (ITS) 1 Universität Mannheim 1
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Published in...
All
Information systems research : ISR 24 Marketing science 23 Management science : journal of the Institute for Operations Research and the Management Sciences 16 Journal of marketing research 14 Tourism management : research, policies, practice 13 Journal of business research : JBR 12 ZEW Discussion Papers 11 Journal of marketing 10 International journal of research in marketing : IJRM ; official journal of the European Marketing Academy 9 Journal of management information systems : JMIS 9 Journal of travel and tourism marketing 9 International journal of hospitality management 8 Journal of travel research : a quarterly publication of the Travel and Tourism Research Association 8 Marketing Science 8 International journal of contemporary hospitality management 7 Journal of electronic commerce research : JECR 7 Journal of hospitality marketing & management 7 Information & management : the internat. journal of management processes and systems ; journal of IFIP Users Group 6 Journal of Hospitality and Tourism Technology 6 Journal of hospitality & tourism research : JHTR ; the professional journal of the Council on Hotel, Restaurant, and Institutional Education 6 Journal of retailing and consumer services 6 ZEW discussion papers 6 CESifo Working Paper 5 CESifo working papers 5 Journal of hospitality and tourism insights 5 Journal of marketing communications 5 MPRA Paper 5 Online Information Review 5 Technological forecasting & social change : an international journal 5 The journal of product & brand management 5 Industrial marketing management : the international journal for industrial and high-tech firms 4 International journal of advertising : the review of marketing communications 4 International journal of consumer studies 4 International journal of technology marketing : IJTMkt 4 Internet Policy Review 4 Journal of Product & Brand Management 4 Journal of destination marketing & management 4 Journal of promotion management : innovations in planning and applied research 4 Journal of the Academy of Marketing Science 4 Journal of vacation marketing 4
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Source
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ECONIS (ZBW) 491 Other ZBW resources 54 RePEc 50 EconStor 36 BASE 12 USB Cologne (EcoSocSci) 10
Showing 371 - 380 of 653
Cover Image
Triadic closure, homophily, and reciprocation : an empirical investigation of social ties between content providers
Song, Tingting; Tang, Qian; Huang, Jinghua - In: Information systems research : ISR 30 (2019) 3, pp. 912-926
Persistent link: https://www.econbiz.de/10012118900
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Expecting the unexpected : effects of data collection design choices on the quality of crowdsourced user-generated content
Lukyanenko, Roman; Parsons, Jeffrey; Wiersma, Yolanda F.; … - In: Management information systems : mis quarterly 43 (2019) 2, pp. 623-647
Persistent link: https://www.econbiz.de/10012061935
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The effect of social media communication on brand equity through Facebook : evidence from CGV Cinemas, Vietnam
Tran Trung Vinh; Tran Thi Kim Phuong; Vo Thi Quynh Nga; … - In: International journal of electronic customer … 12 (2019) 2, pp. 143-166
Persistent link: https://www.econbiz.de/10012253359
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Storytelling in the digital era : a meta-analysis of relevant moderators of the narrative transportation effect
Laer, Tom van; Feiereisen, Stephanie; Visconti, Luca M. - In: Journal of business research : JBR 96 (2019), pp. 135-146
Persistent link: https://www.econbiz.de/10011980774
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How does brand-related user-generated content differ across social media? : evidence reloaded
Roma, Paolo; Aloini, Davide - In: Journal of business research : JBR 96 (2019), pp. 322-339
Persistent link: https://www.econbiz.de/10011981056
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User-generated content sources in social media : a new approach to explore tourist satisfaction
Narangajavana Kaosiri, Yeamduan; Callarisa Fiol, Luis José - In: Journal of travel research : a quarterly publication of … 58 (2019) 2, pp. 253-265
Persistent link: https://www.econbiz.de/10011982325
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Whose voice is heard? : the influence of user-generated versus company-generated content on consumer scepticism towards CSR
Dunn, Katherine; Harness, David - In: Journal of marketing management : JMM ; journal of the … 35 (2019) 9/10, pp. 886-915
Persistent link: https://www.econbiz.de/10012178449
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Factors that affect students' intention and use of technology : an assessment of UTAUT2 in the context of YouTube video forwarding behaviour
Acharya, Suresh; Ganesan, P. - In: International journal of business and emerging markets … 11 (2019) 4, pp. 348-367
Persistent link: https://www.econbiz.de/10012209045
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The view from above : the relevance of shared aerial drone videos for destination marketing
Stankov, Uglješa; Kennell, James; Morrison, Alastair M.; … - In: Journal of travel and tourism marketing 36 (2019) 7, pp. 808-822
Persistent link: https://www.econbiz.de/10012179476
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Peer effects in collaborative content generation: The evidence from German Wikipedia
Slivko, Olga - 2014
On Wikipedia, the largest online encyclopedia, editors who contribute to the same articles and exchange comments on articles' talk pages work in collaborative manner engaging in communication about their work. Thus they can be considered as peers who are likely to influence each other. In this...
Persistent link: https://www.econbiz.de/10010468092
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