Pennings, Joost M. E.; Smidts, Ale - In: Management Science 49 (2003) 9, pp. 1251-1263
Based on measurements among 332 owner-managers, we investigate how the global shape of the utility function (i.e., S … utility function differs across decision makers (about one-third of the owner-managers exhibit an S-shaped utility function … not change when using different methods to identify the decision maker's global shape of the utility function. The …