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Buyer-Seller Relationships 1 Desk Research 1 Value and Value Creation 1
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Kubátová, Eva 1 Škapa, Radoslav 1
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Portuguese Journal of Management Studies 1
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QUALITY OF BUYER-SELLER RELATIONSHIPS FROM A VALUE CREATION PERSPECTIVE
Škapa, Radoslav; Kubátová, Eva - In: Portuguese Journal of Management Studies XIV (2009) 2, pp. 163-176
— The economic performance of a company does not depend on the company itself, but on its relationships to other subjects and the ability to create value from such relationships. A paradigm shift in management towards a network perspective goes hand in hand with a new understanding of value...
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