Search Results - subject:"Value cocreation"

Did you mean: subject:"Value creation" (16,167 results)

The emerged trends in consumers' co-creation : a conceptual framework for extending or creating the brand

Paul, Soumi; Peretti, Paola; Datta, Saroj Kumar - In: Journal for international business and entrepreneurship … 9 (2016) 2, pp. 190-203

Persistent link: https://www.econbiz.de/10011610695

Processes of value co-creation in networks: an empirical study of local business networks in Denmark

Rasmussen, Mette Apollo - In: Journal of Organizational Ethnography 10 (2020) 2, pp. 114-131

aims to explore the underlying dynamics that form and support the process of value co-creation in networks. Design … to make participation valuable. The article shows how networks can be considered joint spheres for value co-creation … supports processes of value co-creation; (2) Develop a shared but dynamic focus and (3) Participation is valuable when …

Persistent link: https://www.econbiz.de/10014892686

Barriers and value co-destruction in a B2B project management context : agile software development adoption and rejection in Japanese organizations

Seki, Nobuhiko; Kohda, Youji - In: Journal of creating value 6 (2020) 2, pp. 155-176

Persistent link: https://www.econbiz.de/10014580560

Sustaining customer engagement through social media brand communities

Riley, Jen - In: Journal of global scholars of marketing science : … 30 (2020) 4, pp. 344-357

Persistent link: https://www.econbiz.de/10012286205

Strategic agility in innovation : unpacking the interaction between entrepreneurial orientation and absorptive capacity by using practice theory

Kohtamäki, Marko; Heimonen, Jesse; Sjödin, Rönnberg David - In: Journal of business research : JBR 118 (2020), pp. 12-25

Persistent link: https://www.econbiz.de/10012287584

Knowing the ropes in open innovation : understanding tensions through a paradox lens

Stefan, Ioana - In: The crest of the innovation management research wave, (pp. 1-15). 2020

Persistent link: https://www.econbiz.de/10012287595

Instagramming nature-based tourism experiences : a netnographic study of online photography and value creation

Conti, Eugenio; Lexhagen, Maria - In: Tourism management perspectives : TMP 34 (2020), pp. 1-11

Persistent link: https://www.econbiz.de/10012238251

Engaging customers in value co-creation through mobile instant messaging in the tourism and hospitality industry

Lei, Soey Sut Ieng; Ye, Shun; Wang, Dan; Law, Rob - In: Journal of hospitality & tourism research : JHTR ; the … 44 (2020) 2, pp. 229-251

Persistent link: https://www.econbiz.de/10012201334

Household purchasing productivity : concept and consequences

Shaw, Eric H.; Pirog, Stephen F., III.; Hall, Justin R. - In: Journal of macromarketing 40 (2020) 2, pp. 156-168

Persistent link: https://www.econbiz.de/10012213758

Managing customer reviews for value co-creation : an empowerment theory perspective

Shin, Hakseung; Perdue, Richard R.; Pandelaere, Mario - In: Journal of travel research : a quarterly publication of … 59 (2020) 5, pp. 792-810

Persistent link: https://www.econbiz.de/10012215793