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  • Search: subject:"Value in Use"
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Year of publication
Subject
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Value-in-use 51 Relationship marketing 44 Customer value 43 Beziehungsmarketing 42 Kundenwert 42 Betriebliche Wertschöpfung 39 Value creation 39 Customer integration 29 Kundenintegration 29 Consumer behaviour 26 Konsumentenverhalten 26 Service-dominant logic 26 Service-Dominant Logic 24 Value in use 23 value-in-use 23 Lieferantenmanagement 15 Supplier relationship management 15 Customer satisfaction 14 Value co-creation 14 Dienstleistungsqualität 13 Service quality 13 value in use 13 B-to-B-Marketing 12 Business-to-business marketing 12 Kundenzufriedenheit 12 Value‐in‐use pricing 11 Bundling strategy 10 Leistungsbündel 10 Brand management 8 Markenführung 8 Servitization 8 value co-creation 8 Brand image 7 Marketing theory 7 Marketingtheorie 7 service-dominant logic 7 Customer perceived value 6 Customer success management 6 Customers 6 Digitalisierung 6
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Online availability
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Undetermined 103 Free 20 CC license 2
Type of publication
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Article 139 Book / Working Paper 8 Other 1
Type of publication (narrower categories)
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Article in journal 93 Aufsatz in Zeitschrift 93 research-article 22 Article 6 conceptual-paper 5 review-article 2 Aufsatz im Buch 1 Aufsatzsammlung 1 Book section 1 case-report 1 non-article 1 viewpoint 1
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Language
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English 129 Undetermined 10 German 9
Author
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Kleinaltenkamp, Michael 12 Jacob, Frank 7 Plewa, Carolin 5 Prohl-Schwenke, Katharina 5 Elgeti, Laura 4 Roth, Stefan 4 Ballantyne, David 3 Bruns, Katherina 3 Eggert, Andreas 3 Grönroos, Christian 3 Strandvik, Tore 3 Bebber, Suélen 2 Bozkurt, Sıddık 2 Bulawa, Nicole 2 Chekalina, Tatiana 2 Chen, Tom 2 Dahl, Andrew J. 2 Dube, Apramey 2 Edvardsson, Bo 2 Finne, Åke 2 Fritz, Wolfgang 2 Frow, Pennie 2 Fuchs, Matthias 2 Gallarza, Martina 2 Gebauer, Heiko 2 Gligor, David 2 Gudergan, Siegfried 2 Haldimann, Mirella 2 Helkkula, Anu 2 Kalogeras, Nikos 2 Karampournioti, Evmorfia 2 Karpen, Ingo Oswald 2 Keränen, Joona 2 Kim, Kyung Hoon 2 Komulainen, Hanna 2 Lascelles, David 2 Lexhagen, Maria 2 Libardi, Bianca 2 Mahr, Dominik 2 Matte, Juliana 2
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Institution
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Hanken Svenska Handelshögskolan 2 EconWPA 1 Université Paris-Dauphine (Paris IX) 1
Published in...
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Industrial marketing management : the international journal for industrial and high-tech firms 11 Journal of business research : JBR 8 Marketing : ZFP ; journal of research and management 5 Journal of Business & Industrial Marketing 4 Journal of Business Strategy 4 European Journal of Marketing 3 IRZ : Zeitschrift für internationale Rechnungslegung 3 Journal of Product & Brand Management 3 Journal of Service Theory and Practice 3 Journal of service theory and practice : JSTP 3 Junior Management Science (JUMS) 3 Public management review 3 International journal of operations & production management : IJOPM ; the official journal of the European Operations Management Association, EUROMA 2 Journal of Facilities Management 2 Journal of Service Management 2 Journal of Services Marketing 2 Journal of retailing and consumer services 2 Journal of revenue and pricing management 2 Journal of service management 2 Marketing theory 2 Psychology & marketing 2 Working Papers / Hanken Svenska Handelshögskolan 2 Abacus 1 Accounting horizons : a quarterly publication of the American Accounting Association 1 Administrative Sciences 1 Administrative Sciences : open access journal 1 Anadolu University Journal of Social Sciences 1 Benchmarking : an international journal 1 Business & Information Systems Engineering 1 Business & information systems engineering : BISE ; the international journal of Wirtschaftsinformatik 1 Consumer Behavior in Tourism and Hospitality 1 Die informatisierte Service-Ökonomie : Veränderungen im privaten und öffentlichen Sektor 1 Economics Papers from University Paris Dauphine 1 Electronic Markets 1 Electronic markets : EM ; the international journal of electronic commerce and business media 1 European journal of marketing : EJM 1 General Economics and Teaching 1 History of economics review 1 Human resource management 1 International Journal of Bank Marketing 1
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Source
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ECONIS (ZBW) 98 Other ZBW resources 32 RePEc 9 EconStor 7 BASE 2
Showing 1 - 10 of 148
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The co-existence of brand value co-creation and co-destruction across the customer journey in a complex higher education brand
Hardcastle, Kimberley; Edirisingha, Prabash Aminda; … - In: Journal of business research : JBR 186 (2025), pp. 1-15
Persistent link: https://www.econbiz.de/10015154312
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More than a snapshot : dynamic value-in-use emergence in e-services
Bulawa, Nicole; Jacob, Frank - In: Electronic markets : EM ; the international journal of … 32 (2022) 4, pp. 2471-2489
Persistent link: https://www.econbiz.de/10013556741
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Public value creation mechanisms in the context of public service logic : an integrated conceptual framework
Virtanen, Petri; Jalonen, Harri - In: Public management review 26 (2024) 8, pp. 2331-2354
Persistent link: https://www.econbiz.de/10015049813
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From acquisition to retention : a single case study exploring the adaptation of customer value propositions in a subscription business
Elgeti, Laura; Kleinaltenkamp, Michael; Prohl-Schwenke, … - In: Journal of service management research : SMR 8 (2024) 1, pp. 13-28
Persistent link: https://www.econbiz.de/10015149481
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More than a snapshot: dynamic value-in-use emergence in e-services
Bulawa, Nicole; Jacob, Frank - In: Electronic Markets 32 (2021) 4, pp. 2471-2489
Supporting consumers' value-in-use (ViU) emergence throughout a usage process has become increasingly challenging as …
Persistent link: https://www.econbiz.de/10014501458
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Reverse compassion : value-in-use and value-in-context of healthcare services during crisis
De Rosis, Sabina; Gilmore, Kendall Jamieson; Nuti, Sabina - In: The TQM journal : the international review of … 35 (2023) 9, pp. 332-351
Persistent link: https://www.econbiz.de/10014460350
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Enabling value-in-use with digital healthcare technologies : combining service logic and pragmatic constructivism
Tiitola, Vesa; Marek, Maria; Korhonen, Tuomas; Laine, … - In: Journal of management & governance 27 (2023) 3, pp. 841-871
Persistent link: https://www.econbiz.de/10014334331
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Customer value-in-use monitoring in business markets : an investigation into its determinants and consequences
Bischoff, Pirmin - In: Industrial marketing management : the international … 112 (2023), pp. 160-174
Persistent link: https://www.econbiz.de/10014334334
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Transformation of value in co-creation : modalities and thresholds
Chathoth, Prakash K.; Ungson, Gerardo R. - In: International journal of contemporary hospitality management 37 (2025) 2, pp. 643-659
Persistent link: https://www.econbiz.de/10015210211
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Effects of strategic value orientation on personal data privacy, value in use and organizational reputation
Durans, Amilson de Araujo; Mainardes, Emerson Wagner - In: International journal of bank marketing 43 (2025) 2, pp. 341-367
Persistent link: https://www.econbiz.de/10015202528
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