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Search: subject:"Virtual Item"
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Chen, Ying-Ju
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Cho, Yung-jan
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International journal of e-business research : an official publication of the Information Resources Management Association
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Journal of business research : JBR
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Journal of interactive marketing : a quarterly publication from the Direct Marketing Educational Foundation
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ECONIS (ZBW)
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Role of authenticity in massively multiplayer online role playing games (MMORPGs) : determinants of
virtual
item
purchase intention
Wu, Shu-Ling
;
Hsu, Chiu-Ping
- In:
Journal of business research : JBR
92
(
2018
),
pp. 242-249
Persistent link: https://www.econbiz.de/10011925435
Saved in:
2
Online gamers' preferences for online game charging mechanisms : the effect of exploration motivation
Tseng, Fan-Chen
;
Teng, Ching-I
- In:
International journal of e-business research : an …
11
(
2015
)
1
,
pp. 23-34
Persistent link: https://www.econbiz.de/10010526518
Saved in:
3
Nested network effects in online free games with accessory selling
Wu, Chi-cheng
;
Chen, Ying-Ju
;
Cho, Yung-jan
- In:
Journal of interactive marketing : a quarterly …
27
(
2013
)
3
,
pp. 158-171
Persistent link: https://www.econbiz.de/10010128382
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