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Search: subject:"Visual distance"
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International journal of research in marketing : IJRM ; official journal of the European Marketing Academy
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Extremity in horizontal and vertical Likert scale format responses : some evidence on how
visual
distance
between response categories influences extreme responding
Weijters, Bert
;
Millet, Kobe
;
Cabooter, Elke
- In:
International journal of research in marketing : IJRM ; …
38
(
2021
)
1
,
pp. 85-103
Persistent link: https://www.econbiz.de/10012506518
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