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Search: subject:"Web 2.0."
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Subject
All
Social Web
24,328
Social web
24,327
Online-Marketing
7,394
Internet marketing
7,302
Consumer behaviour
7,055
Konsumentenverhalten
7,053
Soziales Netzwerk
3,077
Online-Handel
2,905
Online retailing
2,904
Social network
2,895
Beziehungsmarketing
2,734
Relationship marketing
2,731
Viral marketing
2,641
Virales Marketing
2,638
Electronic Commerce
2,581
E-commerce
2,488
Web 2.0 technologies
2,245
Web 2.0-Technologien
2,243
Brand management
2,090
Markenführung
2,089
Social media
2,030
social media
1,914
Internet
1,863
Customer integration
1,498
Kundenintegration
1,498
Digital platform
1,304
Digitale Plattform
1,304
Marketingmanagement
1,280
Marketing management
1,275
Markenimage
1,207
Brand image
1,201
Brand
1,105
Markenartikel
1,100
Wissensmanagement
1,017
Knowledge management
993
Social relations
983
Soziale Beziehungen
983
Digitalisierung
938
Werbewirkung
919
Advertising effects
918
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Online availability
All
Undetermined
11,202
Free
6,013
CC license
596
Type of publication
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Article
18,486
Book / Working Paper
7,561
Journal
7
Type of publication (narrower categories)
All
Article in journal
14,617
Aufsatz in Zeitschrift
14,617
Aufsatz im Buch
3,420
Book section
3,420
Graue Literatur
1,240
Non-commercial literature
1,240
Working Paper
968
Arbeitspapier
958
Hochschulschrift
531
Collection of articles of several authors
496
Sammelwerk
496
Case study
437
Fallstudie
437
Aufsatzsammlung
368
Thesis
304
Conference paper
221
Konferenzbeitrag
221
Ratgeber
161
Guidebook
148
Konferenzschrift
138
Lehrbuch
67
Conference proceedings
61
Collection of articles written by one author
58
Sammlung
58
Textbook
50
research-article
49
Dissertation u.a. Prüfungsschriften
44
Handbook
27
Handbuch
27
Forschungsbericht
22
Glossar enthalten
22
Glossary included
22
Amtsdruckschrift
12
Government document
12
Interview
12
Reprint
12
review
11
Article
9
Mehrbändiges Werk
7
Multi-volume publication
7
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English
23,229
German
2,680
Undetermined
131
French
30
Polish
12
Spanish
10
Italian
4
Portuguese
3
Russian
3
Bosnian
1
Swedish
1
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Author
All
Law, Rob
48
Dwivedi, Yogesh K.
43
Tan, Yong
40
Kuchler, Theresa
38
Qiu, Liangfei
38
Stroebel, Johannes
38
Whinston, Andrew B.
35
Füller, Johann
33
Bailey, Michael
32
Filieri, Raffaele
29
Hajli, Nick
28
Ozuem, Wilson
27
Loureiro, Sandra Maria Correia
26
Martínez-López, Francisco J.
26
Saxton, Gregory D.
26
Gu, Bin
25
Kreutzer, Ralf T.
24
Kummer, Michael E.
23
Stephen, Andrew T.
23
Leimeister, Jan Marco
22
Flavián Blanco, Carlos
21
Harrigan, Paul
21
Petrova, Maria
21
Pitt, Leyland F.
21
Richter, Alexander
21
Rita, Paulo
21
Sabatini, Fabio
21
Tochtermann, Klaus
21
Allcott, Hunt
20
Dennis, Alan
20
Gentzkow, Matthew Aaron
20
Haenlein, Michael
20
Hollebeek, Linda D.
20
Gretzel, Ulrike
19
Hinz, Oliver
19
Krcmar, Helmut
19
Rana, Nripendra P.
19
Rand, William
19
Vrontis, Demetris
19
Walsh, Gianfranco
19
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Institution
All
IGI Global
147
Springer Fachmedien Wiesbaden
94
National Bureau of Economic Research
61
European Commission / Joint Research Centre
19
Consumers, Health, Agriculture and Food Executive Agency
15
GFK
15
Center Data
14
Wageningen Economic Research
14
Books on Demand GmbH <Norderstedt>
12
Information Resources Management Association
12
Nomos Verlagsgesellschaft
11
Springer-Verlag GmbH
10
European Commission / Directorate-General for Communications Networks, Content and Technology
9
Volkswirtschaftliche Fakultät, Ludwig-Maximilians-Universität München
9
American Marketing Association
8
European Institute for Gender Equality
8
OECD
8
Technische Universität Dresden
8
Verlag Dr. Kovač
8
European Commission / Directorate-General for the Information Society and Media
7
European University Institute / Robert Schuman Centre for Advanced Studies
7
Friedrich-Schiller-Universität Jena
7
Université Paris-Dauphine (Paris IX)
7
European Commission / Directorate-General for Education, Youth, Sport and Culture
6
HAL
6
Haufe-Lexware GmbH & Co. KG
6
India Centre for Migration (ICM)
6
Institut für Angewandte Informatik <Dresden> / Privat-Dozentur Angewandte Informatik
6
Springer Gabler <Firma>
6
Springer International Publishing
6
Edward Elgar Publishing
5
European Centre for Disease Prevention and Control
5
European Commission / Directorate-General for Employment, Social Affairs and Inclusion
5
International Telecommunications Society
5
Wiley-VCH
5
epubli GmbH
5
mitp Verlags GmbH & Co. KG
5
Eric Cuvillier <Firma>
4
European Commission / Statistical Office of the European Union
4
European Parliament / Directorate-General for Internal Policies of the Union
4
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Published in...
All
Journal of business research : JBR
542
Journal of retailing and consumer services
320
Technological forecasting & social change : an international journal
264
Information & management : the internat. journal of management processes and systems ; journal of IFIP Users Group
263
SpringerLink / Bücher
200
International journal of internet marketing and advertising : IJIMA
180
Information systems research : ISR
179
Tourism management : research, policies, practice
153
Journal of management information systems : JMIS
152
Journal of research in interactive marketing : interactive marketing and computer-mediated communication
133
Journal of interactive marketing : a quarterly publication from the Direct Marketing Educational Foundation
120
International journal of hospitality management
117
Electronic commerce research
115
Psychology & marketing
114
International journal of business information systems : IJBIS
110
Business horizons
108
Industrial marketing management : the international journal for industrial and high-tech firms
105
Management science : journal of the Institute for Operations Research and the Management Sciences
104
Journal of internet commerce
99
International journal of advertising : the review of marketing communications
96
Journal of promotion management : innovations in planning and applied research
94
Journal of marketing communications
90
International journal of networking and virtual organisations : IJNVO
89
Springer eBook Collection
89
Management information systems : mis quarterly
88
Journal of travel and tourism marketing
86
Marketing science
84
International journal of electronic marketing and retailing : IJEMR
83
Journal of electronic commerce research : JECR
81
The journal of product & brand management
80
Journal of marketing management : MM
79
International journal of contemporary hospitality management
77
Journal of travel research : a quarterly publication of the Travel and Tourism Research Association
77
Asia Pacific journal of marketing and logistics
75
The journal of brand management : an international journal
75
International journal of consumer studies
74
Cogent business & management
73
Journal of marketing
72
Journal of information & knowledge management : JIKM
70
HMD : Praxis der Wirtschaftsinformatik
69
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Source
All
ECONIS (ZBW)
25,446
USB Cologne (EcoSocSci)
276
RePEc
149
Other ZBW resources
122
EconStor
31
USB Cologne (business full texts)
19
BASE
11
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25951
The virtual community : homesteading on the electronic frontier
Rheingold, Howard
-
2000
-
Rev. ed., 1. MIT Press ed.
Persistent link: https://www.econbiz.de/10004610749
Saved in:
25952
Web-based human resources : the technologies and trends that are transforming HR
Walker, Alfred J.
(
contributor
)
-
2000
Persistent link: https://www.econbiz.de/10001519182
Saved in:
25953
Theorie virtueller Gemeinschaften : ein dynamisch-transaktionaler Ansatz
Freter, Hermann
(
contributor
)
-
2000
Persistent link: https://www.econbiz.de/10001530505
Saved in:
25954
Virtuelle soziale Netzwerke: communities im Cyberspace
Truscheit, Anke
- In:
Nachhaltige Informationsgesellschaft : Analyse und …
,
(pp. 287-298)
.
2000
Persistent link: https://www.econbiz.de/10001532975
Saved in:
25955
Ökologische Konsumentengemeinschaften
Hummel, Johannes
;
Lechner, Ulrike
- In:
Nachhaltige Informationsgesellschaft : Analyse und …
,
(pp. 300-324)
.
2000
Persistent link: https://www.econbiz.de/10001532978
Saved in:
25956
The relevance of web traffic for internet stock prices
Rajgopal, Shivaram
;
Kotha, Suresh
;
Venkatachalam, Mohan
-
2000
Persistent link: https://www.econbiz.de/10001453466
Saved in:
25957
How to win customers in the digital world : total action or fatal inaction
Vervest, Peter H.
;
Vervest, Peter
;
Dunn, Al
-
2000
Persistent link: https://www.econbiz.de/10001421050
Saved in:
25958
Loyalty.com : customer relationship management in the new era of Internet marketing
Newell, Frederick
-
2000
Persistent link: https://www.econbiz.de/10001421579
Saved in:
25959
The entrepreneurial Web : first, think like an e-business
Small, Peter
-
2000
-
1. publ.
Persistent link: https://www.econbiz.de/10001464295
Saved in:
25960
Virtual communities: der gläserne Kunde wird Realität
Schwaiger, Manfred
- In:
Banking 2000 : Perspektiven und Projekte ; Hermann …
,
(pp. 175-188)
.
2000
Persistent link: https://www.econbiz.de/10001493148
Saved in:
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