Toggle navigation
Logout
Change account settings
EN
DE
ES
FR
A-Z
Beta
About EconBiz
News
Thesaurus (STW)
Academic Skills
Help
EN
DE
ES
FR
My account
Logout
Change account settings
Login
Publications
Events
Your search terms
Search
Search options
All Fields
Title
Exact title
Subject
Author
Institution
ISBN/ISSN
Published in...
Publisher
Open Access only
Advanced
Search history
My EconBiz
Favorites
Loans
Reservations
Fines
You are here:
Home
Search: subject:"Web analytics"
Narrow search
Narrow search
Year of publication
From:
To:
Subject
All
Web analytics
284
Webanalyse
280
Social Web
110
Social web
110
Online-Marketing
78
Internet marketing
76
Consumer behaviour
58
Konsumentenverhalten
58
Website
30
Data Mining
28
Electronic Commerce
27
Data mining
26
Web 2.0 technologies
26
Web 2.0-Technologien
26
Online retailing
24
Online-Handel
24
E-commerce
23
Internet
23
Search engine
21
Suchmaschine
21
Deutschland
19
Big Data
18
Germany
18
USA
18
United States
18
Beziehungsmarketing
17
Relationship marketing
17
Big data
15
Marketing management
15
Marketingmanagement
15
Viral marketing
15
Virales Marketing
15
web analytics
15
Advertising effects
14
Werbewirkung
14
Brand management
12
Internet usage
12
Internetnutzung
12
Markenführung
12
Brand image
11
more ...
less ...
Online availability
All
Undetermined
78
Free
44
CC license
1
Type of publication
All
Article
210
Book / Working Paper
92
Type of publication (narrower categories)
All
Article in journal
134
Aufsatz in Zeitschrift
134
Aufsatz im Buch
55
Book section
55
Graue Literatur
17
Non-commercial literature
17
Hochschulschrift
16
Working Paper
15
Arbeitspapier
14
Case study
13
Fallstudie
13
Collection of articles of several authors
12
Sammelwerk
12
Thesis
10
Aufsatzsammlung
4
Conference paper
4
Konferenzbeitrag
4
Ratgeber
4
Guidebook
3
Conference proceedings
2
Glossar enthalten
2
Glossary included
2
Handbook
2
Handbuch
2
Konferenzschrift
2
research-article
2
Amtsdruckschrift
1
Article
1
Collection of articles written by one author
1
Forschungsbericht
1
Government document
1
Sammlung
1
viewpoint
1
more ...
less ...
Language
All
English
246
German
48
Undetermined
6
Spanish
2
French
1
Author
All
Tucker, Catherine
6
Bergemann, Dirk
5
Bonatti, Alessandro
5
Chiou, Lesley
5
Coppola, Andrea
4
Seabold, Skipper
4
Sigala, Marianna
4
Ayanso, Anteneh
3
Benamar, Hedi
3
Christou, Evangelos
3
Foucault, Thierry
3
Gretzel, Ulrike
3
Mkono, Muchazondida
3
Vega, Clara
3
Zumstein, Darius
3
Araújo, Noelia
2
Askegaard, Søren
2
Bosangit, Carmela
2
Braun, Gabriele
2
Burbary, Ken
2
Buttle, Francis A.
2
Capelle-Blancard, Gunther
2
Cardoso, Flavia
2
Colleoni, Elanor
2
Colt, Laura
2
Fraiz, José Antonio
2
Gabl, Sabrina
2
Garbuio, Massimo
2
Gloor, Peter A.
2
Groeger, Lars
2
Guercini, Simone
2
Hai-Jew, Shalin
2
Harrigan, Paul
2
Hemann, Chuck
2
Hemetsberger, Andrea
2
Hoberg, Philipp
2
Holsing, Christian
2
Jayaram, Dureen
2
Kamasak, Rifat
2
Keßler, Esther
2
more ...
less ...
Institution
All
Springer Fachmedien Wiesbaden
2
Academy of Marketing
1
Galileo Press
1
IGI Global
1
National Bureau of Economic Research
1
Rheinisch-Westfälische Technische Hochschule Aachen
1
Universität Regensburg / ibi research
1
Verlag Dr. Kovač
1
Volkswirtschaftliche Fakultät, Ludwig-Maximilians-Universität München
1
Workshop on E-Business <10, 2011, Schanghai>
1
World Tourism Organization
1
epubli GmbH
1
marketing-Börse GmbH
1
more ...
less ...
Published in...
All
HMD : Praxis der Wirtschaftsinformatik
8
Journal of advertising research
5
Research in consumer behavior
5
Consumer culture theory
4
International marketing in the fast changing world
4
Journal of business research : JBR
4
Journal of internet commerce
4
Journal of marketing management : MM
4
Technological forecasting & social change : an international journal
4
Tourism sensemaking : strategies to give meaning to experience
4
Business ethics : a European review
3
Cowles Foundation Discussion Paper
3
Electronic commerce research and applications
3
International journal of contemporary hospitality management
3
Journal of interactive marketing : a quarterly publication from the Direct Marketing Educational Foundation
3
Rheinwerk Computing
3
Social media listening and monitoring for business applications
3
Tourism management perspectives : TMP
3
Business information systems : 13th international conference, BIS 2010, Berlin, Germany, May 3 - 5, 2010 ; proceedings
2
Corporate communications : an international journal
2
Digitale Kommunikation
2
E-Life: web-enabled convergence of commerce, work, and social life : 10th Workshop on E-Business, WEB 2011 ; Shanghai, China, December 2011 ; revised selected papers
2
E-marketing ; Vol. 1
2
European journal of marketing : EJM
2
International journal of arts management
2
International journal of business information systems : IJBIS
2
International journal of electronic business
2
International journal of hospitality management
2
International journal of internet marketing and advertising : IJIMA
2
International journal of networking and virtual organisations : IJNVO
2
Journal of business ethics : JOBE
2
Journal of direct, data and digital marketing practice : the international journal of the Institute of Direct Marketing
2
Journal of electronic commerce research : JECR
2
Journal of fashion marketing and management
2
Journal of management information systems : JMIS
2
Journal of vacation marketing : an international journal
2
MIT Sloan Research Paper
2
Medienmanagement und E-Business
2
New directions in tourism analysis
2
Policy research working paper : WPS
2
more ...
less ...
Source
All
ECONIS (ZBW)
288
RePEc
7
Other ZBW resources
5
EconStor
2
Showing
191
-
200
of
302
Sort
relevance
articles prioritized
date (newest first)
date (oldest first)
191
Web-based forums and metaphysical branding
Oakes, Steve
;
Dennis, Noel
;
Oakes, Helen
- In:
Journal of marketing management : MM
29
(
2013
)
5/6
,
pp. 607-624
Persistent link: https://www.econbiz.de/10009776465
Saved in:
192
Search engine advertisements : the impact of advertising statements on click-through and conversion rates
Haans, Hans
;
Raassens, Néomie
;
Hout, Roel van
- In:
Marketing letters : a journal of research in marketing
24
(
2013
)
2
,
pp. 151-163
Persistent link: https://www.econbiz.de/10009742805
Saved in:
193
An evaluation of Spanish hotel websites : informational vs. relational strategies
Escobar-Rodríguez, Tomás
;
Carvajal-Trujillo, Elena
- In:
International journal of hospitality management
33
(
2013
),
pp. 228-239
Persistent link: https://www.econbiz.de/10009746375
Saved in:
194
CSR communication strategies for organizational legitimacy
Colleoni, Elanor
- In:
Corporate communications : an international journal
18
(
2013
)
2
,
pp. 228-248
Persistent link: https://www.econbiz.de/10009748730
Saved in:
195
Applying Quan and Wang's structural model of the tourist experience : a Zimbabwean netnography of food tourism
Mkono, Muchazondida
;
Markwell, Kevin
;
Wilson, Erica
- In:
Tourism management perspectives : TMP
5
(
2013
),
pp. 68-74
Persistent link: https://www.econbiz.de/10009719581
Saved in:
196
Sport fans and their teams' redesigned logos : an examination of the moderating effect of team identification on attitude and purchase intention of team-logoed merchandise
Ahn, Taesoo
;
Suh, Young Ik
;
Lee, Jin Kyun
;
Pedersen, Paul M.
- In:
Journal of sport management : the official journal of …
27
(
2013
)
1
,
pp. 11-23
Persistent link: https://www.econbiz.de/10009719730
Saved in:
197
Competitive intelligence for SMEs : a web-based decision support system
Ponis, Stavros T.
;
Christou, Ioannis T.
- In:
International journal of business information systems : …
12
(
2013
)
3
,
pp. 243-258
Persistent link: https://www.econbiz.de/10009729405
Saved in:
198
Social Media Analyse : wie verlässlich ist Marktforschung in sozialen Netzwerken?
Heinrich, Daniel
;
Toma, Boris
;
Martin, Isabel
;
Bauer, …
- In:
Social Media und Brand Community Marketing : …
,
(pp. 115-138)
.
2013
Persistent link: https://www.econbiz.de/10009700359
Saved in:
199
Does religion affect the materialism of consumers? : an empirical investigation of Buddhist ethics and the restistance of the self
Pace, Stefano
- In:
Journal of business ethics : JOBE
112
(
2013
)
1
,
pp. 25-46
Persistent link: https://www.econbiz.de/10009716759
Saved in:
200
China's Chairman Mao : a visual analysis of Hunan Province online destination image
Hunter, William Cannon
- In:
Tourism management : research, policies, practice
34
(
2013
),
pp. 101-111
Persistent link: https://www.econbiz.de/10009687068
Saved in:
First
Prev
15
16
17
18
19
20
21
22
23
24
25
Next
Last
Results per page
10
25
50
100
250
A service of the
zbw
×
Loading...
