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Employing a data mining approach for identification of mobile opinion leaders and their content usage patterns in large telecommunications datasets
Chen, Chih Ping
;
Weng, Ju-Yin
;
Yang, Chin-Sheng
;
Tseng, …
- In:
Technological forecasting & social change : an …
130
(
2018
),
pp. 88-98
Persistent link: https://www.econbiz.de/10011958260
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