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  • Search: subject:"Willingness to Buy"
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Year of publication
Subject
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Consumer behaviour 66 Konsumentenverhalten 62 willingness to buy 41 Willingness to buy 36 Willingness to pay 29 Zahlungsbereitschaftsanalyse 27 Brand image 15 Markenimage 14 National culture 14 Nationalkultur 14 Designation of origin 11 Herkunftsbezeichnung 11 Brand 10 Brand management 10 Markenartikel 10 Markenführung 10 Confidence 9 Vertrauen 9 consumer ethnocentrism 7 India 6 Indien 6 China 5 Consumer animosity 5 Consumer ethnocentrism 5 Corporate Social Responsibility 5 Corporate social responsibility 5 Cultural identity 5 Kaufentscheidung 5 Kulturelle Identität 5 Purchase decision 5 Sustainability 5 Wein 5 Beziehungsmarketing 4 Customer satisfaction 4 Eco-label 4 Experiment 4 Food 4 International marketing 4 Internationales Marketing 4 Kundenzufriedenheit 4
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Online availability
All
Undetermined 58 Free 20 CC license 4
Type of publication
All
Article 85 Book / Working Paper 6 Other 1
Type of publication (narrower categories)
All
Article in journal 64 Aufsatz in Zeitschrift 64 research-article 11 Article 4 Conference Paper 1 case-report 1
Language
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English 83 Undetermined 8 German 1
Author
All
Cheah, Isaac 3 Kaminskiene, Zivile 3 Lin-Hi, Nick 3 Outreville, J. François 3 Phau, Ian 3 Uzdavinyte, Elze 3 Aashish, Kumar 2 Bande-Vilela, Belén 2 Bradu, Cosmina 2 Böttcher, Johanna 2 Canavari, Maurizio 2 Chong, Calvin 2 Fernández-Ferrín, Pilar 2 Halimi, Tariq Abdullatif 2 Heinberg, Martin 2 Israney, Ritika Sharma 2 Le Fur, Eric 2 Lecat, Benoît 2 Mabalay, Adrian A. 2 Meng-Lewis, Yue 2 Raman, Prashant 2 Reimer, Marlene 2 Rishi, Bikramjit 2 Scarpa, Riccardo 2 Shimul, Anwar Sadat 2 Shiva, Atul 2 Thwaites, Des 2 Thøgersen, John 2 Tisselli, Farid 2 Abbate, Tindara 1 Adhikari, Atanu 1 Agnoli, Lara 1 Ahmed, Zafar U. 1 Aichner, Thomas 1 Allenby, Greg M. 1 Amaral, Laurence Rodrigues do 1 Anastasiou, Charalampia 1 Arslanagic-Kalajdzic, Maja 1 Arthanari, Anuradha 1 Aruga, Kentaka 1
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Institution
All
Center for Agricultural and Rural Development (CARD), Iowa State University 1 Department of Resource Economics, University of Massachusetts-Amherst 1 Fakultät für Wirtschaftswissenschaft, Otto-von-Guericke-Universität Magdeburg 1 International Association of Agricultural Economists - IAAE 1 International Farm Management Association - IFMA 1
Published in...
All
Asia Pacific journal of marketing and logistics 5 Asia Pacific Journal of Marketing and Logistics 3 Journal of business research : JBR 3 Journal of global marketing 3 Journal of international consumer marketing 3 Journal of retailing and consumer services 3 Psychology & marketing 3 Italian journal of marketing : ITJM 2 Journal of Consumer Marketing 2 Marketing : ZFP ; journal of research and management 2 13th Congress, Wageningen, The Netherlands, July 7-12, 2002 1 2009 Conference, August 16-22, 2009, Beijing, China 1 Asian Academy of Management journal 1 Asian Agricultural Research 1 Australasian marketing journal 1 Center for Agricultural and Rural Development (CARD) Publications 1 Cogent Business & Management 1 Cogent business & management 1 Electronic commerce research 1 European Journal of Marketing 1 European journal of marketing : EJM 1 FEMM Working Papers 1 Gadjah Mada international journal of business 1 Global Business and Economics Review 1 Global business & economics review 1 International Journal of Wine Business Research 1 International Marketing Review 1 International journal of business 1 International journal of business excellence : IJBEX 1 International journal of consumer studies 1 International journal of entrepreneurial venturing : IJEV 1 International journal of food and agricultural economics : IJFAEC 1 International journal of green economics : IJGE 1 International journal of islamic marketing and branding 1 International journal of retail and distribution management 1 International journal of services and operations management 1 International journal of wine business research : IJWBR 1 International marketing review 1 Journal for global business advancement : JGBA 1 Journal of Business Economics 1
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Source
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ECONIS (ZBW) 64 Other ZBW resources 12 RePEc 10 EconStor 5 BASE 1
Showing 1 - 10 of 92
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Some factors influence the willingness to buy Thai products : a case study in Vietnam
Viet Quoc Cao - In: Thailand and the world economy 42 (2024) 2, pp. 78-103
, consumer affinity, and consumer xenocentrism on foreign product judgements and willingness to buy. In the context of Thai … via an online survey. The result indicated that 45.3% of the variance in the willingness to buy construct and 9% of the … willingness to buy Thai products. Empirical evidence supports the positive relationship between consumer cosmopolitanism and …
Persistent link: https://www.econbiz.de/10014549083
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Consumer trust in social network sites in Vietnam: PLS-SEM-ANN analysis
Phan, Tien-Thao Cong; Dang, Tri-Quan; Nguyen, Luan-Thanh - 2023
-commerce), how customers’ trust impact on customer attitude and willingness to buy through SNSs remains largely underexplored. This … attitude, and willingness to buy through theory of reasoned action (TRA). A survey was conducted and 200 valid questionnaires … customer trust has an influence on customer attitude and lead to willingness to buy. Secondly, the Neural Network Model was …
Persistent link: https://www.econbiz.de/10014376973
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Consumer acceptance of cultured meat : an empirical analysis of the role of organizational factors
Lin-Hi, Nick; Reimer, Marlene; Burdorf, Katharina; … - In: Journal of business economics : JBE 93 (2023) 4, pp. 707-746
Persistent link: https://www.econbiz.de/10014261170
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Low consumer social responsibility increases willingness to buy from large vs. small companies
Uzdavinyte, Elze; Kaminskiene, Zivile - In: Organizations and markets in emerging economies 14 (2023) 1, pp. 152-170
consumers have a decreased willingness to buy a product originating from a large company as compared to a small company. However …, the effect flips for consumers with low social responsibility as they show a higher willingness to buy large company …
Persistent link: https://www.econbiz.de/10014534730
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Low consumer social responsibility increases willingness to buy from large vs. small companies
Uzdavinyte, Elze; Kaminskiene, Zivile - In: Organizations and Markets in Emerging Economies 14 (2023) 1, pp. 152-170
consumers have a decreased willingness to buy a product originating from a large company as compared to a small company. However …, the effect flips for consumers with low social responsibility as they show a higher willingness to buy large company …
Persistent link: https://www.econbiz.de/10015401215
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Putting an artificial intelligence-generated label on it comes naturally
Valdimar Sigurdsson; Larsen, Nils Magne; Folwarczny, Michał - 2025
Persistent link: https://www.econbiz.de/10015373145
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The effects of online credible review on brand trust dimensions and willingness to buy: Evidence from Vietnam consumers
Tran, Van Dat; Nguyen, Minh Dung; Lương, Lan Anh - In: Cogent Business & Management 9 (2022) 1, pp. 1-14
, online credible review, reliability, intentionality, and willingness to buy the electric consumers in Vietnam. This study … impact on willingness to buy. From academic contributions in this research, it has a variety of important indicators of …
Persistent link: https://www.econbiz.de/10014505619
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Consumers’ willingness to Buy CRISPR gene-edited tomatoes: Evidence from a choice experiment case study in Germany
Götz, Linde; Svanidze, Miranda; Tissier, Alain; Brand … - In: Sustainability 14 (2022) 2
against pests and diseases, reducing crop protection requirements. This study investigated consumers' willingness to buy … rather weak, predominantly negative effect on the participants' willingness to buy CRISPR GE tomatoes. We found that roughly … majority showing an increase in their willingness to buy CRISPR GE tomatoes; these "changers" were dominated by non …
Persistent link: https://www.econbiz.de/10012802788
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Consumer acceptance of cultured meat: an empirical analysis of the role of organizational factors
Lin-Hi, Nick; Reimer, Marlene; Schäfer, Katharina; … - In: Journal of Business Economics 93 (2022) 4, pp. 707-746
trustworthiness and CSR have a significant influence on consumers' willingness to buy cultured meat. The findings indicate that …
Persistent link: https://www.econbiz.de/10015166384
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The effects of online credible review on brand trust dimensions and willingness to buy : evidence from Vietnam consumers
Van Dat Tran; Minh Dung Nguyen; Lan Anh Lương - In: Cogent business & management 9 (2022) 1, pp. 1-14
, online credible review, reliability, intentionality, and willingness to buy the electric consumers in Vietnam. This study … impact on willingness to buy. From academic contributions in this research, it has a variety of important indicators of …
Persistent link: https://www.econbiz.de/10014420521
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