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Content analysis 1 Context 1 Data‐mining 1 NewsML 1 PR evaluation 1 PR research 1 Public relations 1 SGML 1 Semantic analysis 1 Themes 1 Topics 1 XML 1 XTM 1
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Phillips, David 1
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Journal of Communication Management 1
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Super‐themes for PR evaluation
Phillips, David - In: Journal of Communication Management 6 (2002) 4, pp. 368-386
Organisation (SGML) and web‐based technologies such as NewsML and XTM (both XML derivatives) in the processes of content and …
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