Conjoint analysis is a popular tool for analysing consumer preferences in market research which has undergone rapid development throughout history. It is now generally agreed that choice-based conjoint (CBC) has a stronger theoretical background than traditional conjoint methods and that it...

Investments in renewable energy (RE) technologies are regarded with increasing interest as an effective means to stimulate growth and accelerate the recovery from the recent financial crisis. Yet, despite their appeal, and the numerous policies implemented to promote these technologies, the...

Das gesellschaftliche Interesse an mehr Transparenz im Lebensmittelbereich ist erheblich gestiegen. Die jüngste Dioxin-Krise in Deutschland hat die vielfach erhobenen Forderungen nach einer gläsernen Produktion und mehr Informationen zur Lebensmittelsicherheit nochmals lauter werden lassen,...