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Search: subject:"adopter categorization"
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Innovation diffusion
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Central European business review : CEBR
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ECONIS (ZBW)
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Sport federations' organizational innovativeness : an empirical comparison of characteristics and attitudes
Corthouts, Joris
;
Zeimers, Géraldine
;
Helsen, Kobe
; …
- In:
International journal of sports marketing & sponsorship
23
(
2022
)
5
,
pp. 901-919
Persistent link: https://www.econbiz.de/10013370516
Saved in:
2
How do adopters transition between new and incumbent channels?
Overby, Eric
;
Ransbotham, Sam
- In:
Management information systems : mis quarterly
43
(
2019
)
1
,
pp. 185-205
Persistent link: https://www.econbiz.de/10012000154
Saved in:
3
Measuring consumer innovativeness : identifying innovators among consumers of modern technologies
Filová, Jana
- In:
Central European business review : CEBR
4
(
2015
)
4
,
pp. 18-29
Persistent link: https://www.econbiz.de/10011559493
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