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Why do firms enter into a new niche market? : an integrated view of objective and subjective antecedents of strategic decisions
Yang, Hui
;
Wang, Zeyu
;
Ma, Xufei
;
Lan, Sai
- In:
Frontiers of business research in China : selected …
9
(
2015
)
3
,
pp. 293-325
Persistent link: https://www.econbiz.de/10011490561
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