Purpose In an era marked by fierce business competition, customer retention is crucial for sustaining profitability. Churn prediction, the ability to forecast customer defections, is essential to enhance retention and can profoundly impact a company's bottom line. Among prediction techniques,...

This work introduces a novel method for sentiment analysis in the stock market by combining Deep Neural Networks (DNN) and an improved Firefly Algorithm (FA). It is essential to comprehend investor sentiment in financial markets in order to forecast stock price movements and make wise investment...