Alptekinoglu, Aydin; Grasas, Alex - Barcelona Graduate School of Economics (Barcelona GSE) - 2012
assortment of a price-taking retailer is influenced by its return policy. The retailer selects its assortment from an exogenous … fashion. Our main finding is that the optimal assortment has a counterintuitive structure for relatively strict return … sufficiently high, or when returns are disallowed, optimal assortment is composed of only the most popular products (a common …