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Kundenservice
Avatar
28
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avatar
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Interactive Marketing im Web 2.0+ : Konzepte und Anwendungen für ein erfolgreiches Marketingmanagement im Internet
2
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Journal of research in interactive marketing : interactive marketing and computer-mediated communication
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The service industries journal
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ECONIS (ZBW)
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1
Avatar
-mediated service encounters : impacts and research agenda
Watanabe, Kentaro
;
Ho, Bach Quang
- In:
The service industries journal
43
(
2023
)
3/4
,
pp. 134-153
Persistent link: https://www.econbiz.de/10014321569
Saved in:
2
Effects of the anthropomorphic image of intelligent customer service avatars on consumers' willingness to interact after service failures
Yao, Qi
;
Kuai, Ling
;
Jiang, Lan
- In:
Journal of research in interactive marketing : …
17
(
2023
)
5
,
pp. 734-753
Persistent link: https://www.econbiz.de/10014428169
Saved in:
3
Engaging the
avatar
: the effects of authenticity signals during chat-based service recoveries
Esmark Jones, Carol L.
;
Hancock, Tyler
;
Kazandjian, Brett
; …
- In:
Journal of business research : JBR
144
(
2022
),
pp. 703-716
Persistent link: https://www.econbiz.de/10013185032
Saved in:
4
Virtuelle Verkaufsberater in interaktiven Medien
Bauer, Hans H.
;
Neumann, Marcus M.
;
Mäder, Ralf
- In:
Interactive Marketing im Web 2.0+ : Konzepte und …
,
(pp. 215-234)
.
2008
Persistent link: https://www.econbiz.de/10003762130
Saved in:
5
Virtuelle Verkaufsberater in interaktiven Medien
Bauer, Hans H.
;
Neumann, Marcus M.
;
Mäder, Ralf
- In:
Interactive Marketing im Web 2.0+ : Konzepte und …
,
(pp. 215-234)
.
2007
Persistent link: https://www.econbiz.de/10003566368
Saved in:
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