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Year of publication
Subject
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Bank 2 Beziehungsmarketing 2 Digitalisierung 2 Digitization 2 Electronic Banking 2 Electronic banking 2 Innovation 2 Relationship marketing 2 branch transformation 2 Bank lending 1 Bankgeschäft 1 Banking services 1 Branch staff 1 Branch transformation 1 Communication 1 Consumer behaviour 1 Dienstleistungsmarketing 1 Digital banking 1 Distribution channel 1 Emerging economies 1 In-branch efforts 1 KMU 1 Konsumentenverhalten 1 Kreditgeschäft 1 Regional bank 1 Regionalbank 1 SME 1 Schwellenländer 1 Services marketing 1 Technischer Fortschritt 1 Technological change 1 Vertriebsweg 1 channel optimisation 1 channel transformation 1 community banking 1 customer experience design 1 innovation 1 omni-channel banking innovation 1 services design 1 small banks 1
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Undetermined 1
Type of publication
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Article 3
Type of publication (narrower categories)
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Article in journal 3 Aufsatz in Zeitschrift 3
Language
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English 3
Author
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Al-Emran, Md 1 Ali, Liaqat 1 Hassan, M. Kabir 1 Hoover, Addison C. 1 Kaur, Simran Jit 1 Mostiller, Misti 1
Published in...
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Journal of digital banking 2 Journal of financial services marketing 1
Source
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ECONIS (ZBW) 3
Showing 1 - 3 of 3
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Adoption of digital banking channels in an emerging economy : exploring the role of in-branch efforts
Kaur, Simran Jit; Ali, Liaqat; Hassan, M. Kabir; … - In: Journal of financial services marketing 26 (2021) 2, pp. 107-121
Persistent link: https://www.econbiz.de/10012550182
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How community banks create seamless customer journeys through digital banking initiatives
Mostiller, Misti - In: Journal of digital banking 3 (2018) 2, pp. 134-141
Persistent link: https://www.econbiz.de/10011978706
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The experience economy demands more of your service strategy
Hoover, Addison C. - In: Journal of digital banking 1 (2016/2017) 2, pp. 127-135
Persistent link: https://www.econbiz.de/10011638772
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